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Unit 08: e-commerce: The potential risks and Impacts of e-commerce on Organisations P2, P3, M1, D1 $6.48   Add to cart

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Unit 08: e-commerce: The potential risks and Impacts of e-commerce on Organisations P2, P3, M1, D1

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P2 Explain the impact of introducing an e-commerce system to an organisation P3 Explain the potential risks to an organisation of committing to an e-commerce system M1 Recommend methods to promote an e-commerce system D1 Evaluate the use of e-commerce in a ‘brick and click’ organisation 08.02:...

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  • March 15, 2017
  • 8
  • 2015/2016
  • Essay
  • Unknown
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|E-commerce part 2[Document title]




UNDERSTAND THE IMPACT
OF E-COMMERCE ON
ORGANISATIONS

Contents
Task 1: Benefits................................................................................................................................................2
Global marketplace .....................................................................................................................................2

24/7 trading .................................................................................................................................................2

Low start-up and running costs ...................................................................................................................2

Competitive edge ........................................................................................................................................3

Search facilities ............................................................................................................................................3

Alternative income sources .........................................................................................................................2

Task 2: Risks .....................................................................................................................................................3

Consumer trust ............................................................................................................................................3

Lack of human contact ................................................................................................................................4
Delivery issues .............................................................................................................................................4

International legislation ..............................................................................................................................4

Task 3 ...............................................................................................................................................................5

Effective use of search engines – Meta tags and spiders............................................................................5

Paying for prominence in search results .....................................................................................................5

Newsgroups/forums ....................................................................................................................................6

Banners and pop-ups ...................................................................................................................................6

Spam ............................................................................................................................................................6

Use of site name ..........................................................................................................................................6

Task 4 ...............................................................................................................................................................7




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