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COM3702 Assignment 2 Semester 2 2023

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COM3702 Assignment 2 Semester 2 2023

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  • October 14, 2023
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  • 2023/2024
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COM3702 Assignment 2 Semester 2 2023

QUESTION 1

The act which does NOT pertain to the print and media industry, in general, is the …

(1) Imprint Act

(2) Competition Act

(3) Legal Deposit Act

(4) ICASA Act

Fourie (2008) identifies the following as pertaining to the general wellbeing of the
media: the Imprint Act, the Competition Act and the Legal Deposit Act.




QUESTION 2

When it comes to the issue of challenges and the regulation of the South African
media, you are requested to identify the INCORRECT option, which does not
address the challenges and goals of the South African media policy.

The incorrect option is … .

(1) independence

(2) state intervention

(3) the market

(4) public interest

The South African media policy aims to be independent and self-regulatory. It also
serves to strike a balance between the needs of the market and the need to allow
the media to perform its cultural function (Fourie 2008). The policy seeks to be a
framework that is in the public interest.
Therefore, the correct answer is option 2, "state intervention". The policy seeks
minimal state interventions in the performance of the media industry. It encourages
independence from the state.

, 2




QUESTION 3

The strategic organisation that is vital to the successful functioning of the Legal
Deposit Act of South Africa is the … .

(1) Independent Communications Authority of South Africa

(2) South African Broadcasting Corporation

(3) Human Sciences Research Council

(4) Library of Parliament

The Library of Parliament and the National Library of South Africa are the
designated organisations that are vital to the functioning of the Legal Deposit Act
of South Africa.
The correct answer is option 4.
ICASA, the SABC and the HSRC are not directly listed as crucial to the functioning
of the Legal Deposit Act.



QUESTION 4

The purpose of the Film and Publication Act of South Africa is to, inter alia, … .

(1) develop policies on programme and editorial control

(2) promote the development of community-based media

(3) provide for the classification of media-related content

(4) establish ICASA as a regulatory authority

The Act aims to make provision for the classification of film and publication
content.
Option 3 is therefore the right answer.
This is the sole mandate of the Act. The other options are not priorities of the Film
and Publication Act

, 3




QUESTION 5

The organisation that has been designated by the South Africa media policy to
receive broadcasting-related complaints in South Africa is … .

(1) BCCSA

(2) SANEF

(3) SASA

(4) ISAPA

The BCCSA (Broadcasting Complaints Commission of South Africa) is the official
and recognised body that deals with broadcasting complaints.
SANEF, ASASA and ISAPA are not mandated to deal with general broadcasting
complaints.



QUESTION 6

Identify the theory that does NOT influence the South African thinking about the role
and functioning of the media.

(1) the development theory

(2) the social responsibility theory

(3) the libertarian theory

(4) the Marxist theory

Van Heerden (2008) identifies the development, social responsibility and the
libertarian theories as the keys to thinking about the role and functioning of the
media.
Therefore, the correct key is option 4, the Marxist theory.
The theory is not one of the theories listed in the prescribed book.

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