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COM2603 EXAM
PACK
2023
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2 COM2603
OCTOBER/NOVEMBER 2021
YOU HAVE TO ANSWER ALL THE QUESTIONS.
INTERCULTURAL COMMUNICATION
QUESTION 1
Intercultural communication and education
1.1 Why is education an important context in intercultural communication? Link your
answer to how education as a social institution was affected by apartheid in South
Africa as well as how this social institution can advance society. (4)
1.2 Formulate an explanation on culturally specific education by explaining the following
aspects below. Link your discussions to practical examples in relation to South Africa
from before and after the apartheid era.
1.2.1 Language: Explain what language schools are taught in, what is recommended, how
many official languages does South Africa have and how the language of learning has
changed from apartheid to the current free South Africa. (3)
1.2.2 Religion: What do public schools dictate in relation to religion post-apartheid? What
are examples of culturally specific schools in SA that incorporate religion in their
curriculum? Should religious beliefs be forced in schools? How can religion shape
cultural values through education? (3)
QUESTION 2
Explain the following imperatives of intercultural communication with practical field related
examples.
2.1 Technological imperative (5)
2.2 Demographic imperative (5)
2.3 Economic imperative (5)
2.4 Ethical imperative (5)
[30]
AND
DEVELOPMENT COMMUNICATION
QUESTION 1
Both the modernisation and dependency paradigms were criticised for their contribution to the
underdevelopment of the developing countries. Against this background, the new paradigm to
development was proposed. As far as the new paradigm is concerned, development needs
certain requirements. Briefly discuss any five requirements of the new
paradigm/multiplicity-in-one-world. (3X5=15)
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3 COM2603
OCTOBER/NOVEMBER 2021
QUESTION 2
2.1 With regard to the diffusion of innovations process, the acceptance or rejection of
an innovation is depended on the nature of the innovation. Explain with examples the
five characteristics related to the rate of adoption of an innovation. (5)
2.2 Define the following concepts and provide an example of each
2.2.1 Opinion leader (2½)
2.2.2 Change agent (2½)
[25]
AND
HEALTH COMMUNICATION
QUESTION 1
Development of relationships
Read the scenario below and answer the questions that follow.
Dingaan is ill and needs to visit a doctor. His friend Anirudth tells him to visit their family
doctor, Dr SP Singh, a female general practitioner (GP). However, Dingaan’s mother
advises him to go for a check-up at the local clinic with Dr Dangor. Dr SP Singh and
Dr Dangor know each other well as they collaborate and work together, even though one
is based in an urban surgery and the other in a rural clinic. Dingaan decides to visit both
health care professionals for different opinions.
From the scenario above, please explain/define the following health care relationships,
with practical examples from the scenario, to put forward your discussion.
1.1 Health professional- patient relationship with practical examples from the scenario
above. (4)
1.2 Health professional-Health professional relationships with practical examples from the
scenario above. (4)
1.3 Health professional- significant other relationships with practical examples from the
scenario above. (4)
1.4 Patient- significant other relationships with practical examples from the scenario
above. (4)
AND
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4 COM2603
OCTOBER/NOVEMBER 2021
QUESTION 2
Communication in healthcare
2.1 Explain the importance of communication in healthcare. (3)
2.2 Define medical terminology and provide practical examples of such. (3)
2.3 Explain what is meant by language barriers in health care and provide practical
examples to put forward your discussion. (3)
[25]
TOTAL: 80
©
UNISA 2021
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