Essay
MNM3713 ASSIGNMENT 4 SEMESTER 2 2023
- Course
- Institution
MNM3713 ASSIGNMENT 4 SEMESTER 2 2023
[Show more]
1 review
By: lettiemoeketsi • 1 year ago
Seller
Follow
passmatetutorials
Reviews received
Content preview
passmatetutorials@gmail.com MNM3713 ASSIGNMENT 4 2023062621185/0680538213/0717513144
DISCLAIMER: THIS IS NOT AN OFFICIAL GUIDE FROM UNISA. THE MCQ BANK
IS NOT PREPARED NOR APPROVED BY UNISA, RATHER REPRESENTS A
POSSIBLE SOLUTION TO THE TASK CONSISTENT WITH THEORY OF MNM3713.
WE BELIEVE THIS WILL BE A GOOD STARTING POINT AS IT WAS PREPARED BY
OUR TEAM OF PROFESSIONAL PRIVATE TUTORS WHO ARE EXPERTS IN THE
FIELD, AND IT WAS PREPARED USING VARIOUS SOURCES.
WE ASSIST WITH OTHER MODULES INCLUDING:
ECSs, FACs, MACs, MNGs, INTs, TRLs, HMEMS, PRMs, PROs, MNBs, DSC, QMI,
MNMs, MNO, MNPs, FIN, PUBs, MNMs, SCHs, ORGs among others.
WE OFFER CLASSES, ASSIGNMENT GUIDELINES, EXAMINATION
PREPARATION, RESEARCH AND RESEARCH PROPOSALS, DISSERTATION
EDITING etc.
OTHER THAN UNISA, WE ALSO ASSIST STUDENTS AT VARIOUS INSTITUTIONS
INCLUDING MANCOSA, REGENT, REGEYNESES, BOSTON, STADIO, OLG, UJ,
UP etc
For any enquiries the following numbers can be used for calling, sms, whatsapp and
telegram
CONTACT PASSMATE TUTORIALS @061 262 1185/068 053 8213/0717 513 144 or
email passmatetutorials@gmail.com
, passmatetutorials@gmail.com MNM3713 ASSIGNMENT 4 2023
062621185/0680538213/0717513144
QUESTION 1
Service marketing communication has certain unique demands, which can
cause inconsistencies between what is communicated, and the service
delivered. Demonstrate how Tracker South Africa will be influenced by the
principal factors that can cause inconsistencies between its external
communication and its service delivery. Your answer should demonstrate
reasoning and should be based on the information available on Tracker South
Africa. Your answer should include a practical application for each of the
principal factors you discuss. (8)
Service marketing communication can be influenced by several factors that may cause
inconsistencies between what is communicated and the service delivered. For Tracker
South Africa, these factors may include:
Employee Training: Inconsistent training of employees could lead to differences in
how they interact with customers. Practical application: Implement standardized
training programs to ensure all employees deliver a consistent service experience.
Service Quality Control: Variability in service quality may arise if there's no robust
quality control mechanism in place. Practical application: Establish quality assurance
processes and conduct regular audits.
Customer Expectations: Overpromising in marketing materials can set unrealistic
expectations. Practical application: Ensure marketing messages align with the actual
capabilities of the service.
Communication Channels: Inconsistent messaging across various communication
channels can confuse customers. Practical application: Maintain a cohesive and
coordinated approach to communication across all channels.
QUESTION 2
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller passmatetutorials. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $4.27. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
81113 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now