ESB Certification Exam Questions &
Answers 100% Correct!!
Nonprofit - ANSWER-a type of business that has no owner and does not pay Federal
US taxes
Marketing Plan - ANSWER-a written plan that outlines a company's marketing
strategies
Angel investor - ANSWER-An investor who provides funding to a business for a stake in
the business in return.
C Corporation - ANSWER-A business structure that allows the company to pass its
income, losses, deductions, and credits through its shareholders to decrease their
taxation.
variable costs - ANSWER-fluctuating that a business has depending on production
commission - ANSWER-a fee paid to an employee for completing a task
partners - ANSWER-Two or more individuals that share a business's financial
responsibility.
brand recognition - ANSWER-The level of familiarity one has with a brand.
self-reliance - ANSWER-trusting one's self, goals, and progress
ROI - ANSWER-Return on investment is a calculation used to determine how much an
investment is making
stockholder - ANSWER-an individual that ones at least one share in a corporation's
stock
customer retention - ANSWER-Activities or strategies employed by a business to retain
existing customers.
copyright - ANSWER-a form of protection individuals can implement to protect their
intellectual property. designated for print, music, film, and various other forms of
creative licenses
Answers 100% Correct!!
Nonprofit - ANSWER-a type of business that has no owner and does not pay Federal
US taxes
Marketing Plan - ANSWER-a written plan that outlines a company's marketing
strategies
Angel investor - ANSWER-An investor who provides funding to a business for a stake in
the business in return.
C Corporation - ANSWER-A business structure that allows the company to pass its
income, losses, deductions, and credits through its shareholders to decrease their
taxation.
variable costs - ANSWER-fluctuating that a business has depending on production
commission - ANSWER-a fee paid to an employee for completing a task
partners - ANSWER-Two or more individuals that share a business's financial
responsibility.
brand recognition - ANSWER-The level of familiarity one has with a brand.
self-reliance - ANSWER-trusting one's self, goals, and progress
ROI - ANSWER-Return on investment is a calculation used to determine how much an
investment is making
stockholder - ANSWER-an individual that ones at least one share in a corporation's
stock
customer retention - ANSWER-Activities or strategies employed by a business to retain
existing customers.
copyright - ANSWER-a form of protection individuals can implement to protect their
intellectual property. designated for print, music, film, and various other forms of
creative licenses
