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Como hacer un business plan paso a paso.

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Aquí, encontrareis como hacer un business plan todos los pasos que hay que seguir para hacerlo. Os va a servir mucho de ayuda.

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  • December 17, 2023
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  • 2023/2024
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Como hacer un Business Plan :

Crear un plan de negocios implica una serie de pasos clave que te ayudarán a definir y

estructurar tu empresa de manera sólida. Aquí tienes una guía paso a paso para elaborar un

plan de negocios efectivo:


1. Resumen Ejecutivo:
● Descripción del Negocio:
● Presenta brevemente tu empresa, indicando el tipo de negocio, la misión y la
visión.
● Resalta la propuesta única de valor.
● Antecedentes:
● Describe cómo surgió la idea de tu negocio.
● Proporciona una visión general de la historia de la empresa.


2. Descripción del Negocio:
● Productos o Servicios:
● Detalla los productos o servicios que ofreces.
● Explica cómo satisfacen las necesidades del mercado.
● Estructura Legal:
● Especifica la estructura legal de tu empresa (sociedad anónima, sociedad
limitada, autónomo, etc.).


3. Análisis del Mercado:
● Investigación del Mercado:
● Analiza el mercado objetivo y su tamaño.
● Identifica las tendencias del mercado.
● Competencia:
● Enumera y analiza a tus competidores directos e indirectos.
● Destaca tus ventajas competitivas.


4. Estrategia de Marketing:
● Segmentación de Mercado:
● Define tu público objetivo de manera detallada.
● Posicionamiento:
● Indica cómo planeas posicionar tu marca en la mente del consumidor.

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