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Summary Lecture 10 - Maison Margiela

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These are concise and in-depth notes of the TBB Fashion B lectures written in English. I passed with an 8.5.

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  • May 23, 2018
  • 6
  • 2016/2017
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Lecture 10 - Maison Margiela

Maison Margiela and Aan Demeulemeester are the deconstructionnists representatives.

Deconstructionnism : mid 20th, movement in literary analysis of the French philosopher
Jacques Derrida.
Term applied to fashion in reaction to Margiela’s colelction from SS 1990

For the Japanese it meant that seams could not just hold two pieces together and when
exposed gave energy and dynamism to the design → asymmetrical points created
movement and interesting imbalance

Margiela extended this term one step further by combining things together that didn’t
necessarily belong together.




- he was soon labelled a
deconstructivist
- his collections were very
innovative

, - He graduated from the Royal Academy of Fine Art from Antwerp like the 6
- He joined JPG as an assistant
- he became in charge of the commercial collections
- His first show was in October 1988, that was the summer collection for 1989 → he
painted his models in red paint , they left behind striking red spots on the floor




- it was the first in the series of weird shows




- he organised 9 simultaneous shows in
shops instead of one show at one
same place
- someone said that these shows were
experienced as political instead of
fashionable

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