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Samenvatting Medialandschap - Communicatie 1
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Samenvatting va het eerste jaar communicatie op AP, van het vak "Medialandschap"
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MEDIALANDSCHAP2023-2024
COMMUNICATIE
AP HOGESCHOOL ANTWERPEN
,Inhoudsopgave
1. Inleiding ..........................................................................................................................................2
2. Onderzoeken ..................................................................................................................................2
2.1. Digimeter .................................................................................................................................2
2.2. Apestaartjaren .........................................................................................................................2
2.3. Nieuwsbarometer ....................................................................................................................2
2.4. Medianest ................................................................................................................................2
2.5. CIM ..........................................................................................................................................2
3. Het medialandschap in historisch perspectief..................................................................................3
3.1. De krant ...................................................................................................................................3
3.1.1. Bloeiperiode krant .............................................................................................................3
3.1.2. Dagbladzegel .....................................................................................................................3
3.1.3. Vandaag 7+1......................................................................................................................3
3.1.4. Krant in de 20ste eeuw ........................................................................................................3
3.2. Tijdschriften .............................................................................................................................6
3.2.1. Definitie.............................................................................................................................6
3.2.2. Onderscheid met krant ......................................................................................................6
3.2.3. Tijdschriften en hun extra’s................................................................................................6
3.2.4. Soorten tijdschriften ..........................................................................................................6
3.2.5. Historiek tijdschriften ........................................................................................................6
3.2.6. Magazines in Vlaanderen ...................................................................................................7
3.2.7. Gratis pers .........................................................................................................................8
3.2.8. Sterktes & zwaktes ............................................................................................................9
3.3. Radio........................................................................................................................................9
3.3.1. Radio was van de overheid ................................................................................................9
3.3.2. Radio vandaag ................................................................................................................. 10
3.3.3. Radio voor- en nadelen.................................................................................................... 11
3.4. Televisie ................................................................................................................................. 11
3.4.1. Televisie vandaag ............................................................................................................ 12
3.4.2. Televisie was van de overheid.......................................................................................... 12
3.4.3. Televisie vandaag ............................................................................................................ 13
3.4.4. Online.............................................................................................................................. 14
3.4.5. Buitenmedia .................................................................................................................... 15
3.4.6. Bioscoop.......................................................................................................................... 16
3.4.7. Hybride............................................................................................................................ 16
1
, 1. Inleiding
2. Onderzoeken
Het mediagebruik van Vlaanderen
2.1. Digimeter
imec.digimeter 2022 | imec Vlaanderen
2.2. Apestaartjaren
https://www.apestaartjaren.be/
2.3. Nieuwsbarometer
2.4. Medianest
https://assets.medianest.be/2023-05/Rapport%20MediaNest%20Cijfers_2023_v2.pdf
2.5. CIM
2
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