Type Name of What/how/why? Key parties involved? How does it change Law or
of campaign campaign public perception? (if succ
Newspaper Sarah's law In 2000, Sarah Payne was only eight S arah’s parents started a espite refusal by the
D Child Se
years old when she was abducted and campaign to have government, the Disclos
murdered by Roy Whiting. He had information about known newspaper and Sarah’s parents
been jailed in 1995 for kidnapping and sex offenders made parents continued with about n
indecent assaulting was also placed on available to the public. The their campaign and when Police w
the Sex Offenders Register. former Sunday newspaper, another young girl was details c
However, the family were adamant the News of the World, kidnapped and sexually to the p
that if they had known about Whiting supported the campaign assaulted, the government protect
being in the area, they would have for a change in the law. began to change its mind. the par
taken steps to protect her. This was a national thought
campaign. interest
In 2008
In 2011
was ext
whole o
Wales.
Newspaper Bradford Campaigned to improve road safety.It Bradford Telegraph & s a result of this, the
A T oward
Telegraph & Argus encouraged readers to send in dash- Argus police began ‘Operation the cam
cam videos of examples of dangerous Newspaper companies Steerside’, to crack down highligh
driving. which promoted the idea on dangerous driving, by Brad
of the campaign which to date had led to by them
almost 8,000 drivers being nationa
caught breaking the law by about t
the roads policing team. of dang
This was a local campaign. legislati
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