Test Bank for Essentials of MIS, 14th Edition, Kenneth C. Laudon Jane P. Laudon. All 12 Chapters
Test Bank for Essentials of MIS, 14th
Edition, Kenneth C. Laudon Jane P. Laudon.
All 12 Chapters
Test Bank Page 1
,Test Bank for Essentials of MIS, 14th Edition, Kenneth C. Laudon Jane P. Laudon. All 12 Chapters
Management Information Systems, 14e (Laudon)
Chapter 1 Information Systems in Global Business Today
1) The six important business objectives of information technology are new products, services,
and business models; customer and supplier intimacy; survival; competitive advantage;
operational excellence; and
A) improved flexibility.
B) improved decision making.
C) improved business practices.
D) improved efficiency.
E) improved business value.
Answer: B
Page Ref: 13
Difficulty: Easy
AACSB: Information technology
CASE: Concept
LO: 1.1: How are information systems transforming business, and why are they so essential for
running and managing a business today?
2) Verizon Corporation's use of a Web-based digital dashboard to provide managers with precise
real-time information illustrates which business objective?
A) improved flexibility
B) improved decision making
Test Bank Page 2
,Test Bank for Essentials of MIS, 14th Edition, Kenneth C. Laudon Jane P. Laudon. All 12 Chapters
C) competitive advantage
D) survival
E) customer and supplier intimacy
Answer: B
Page Ref: 15
Difficulty: Difficult
AACSB: Information technology
CASE: Synthesis
LO: 1.1: How are information systems transforming business, and why are they so essential for
running and managing a business today?
3) Which of the following choices may lead to competitive advantage?
1. new products, services, and business models; 2. charging less for superior products; 3.
responding to customers in real time?
A) 1 only
B) 1 and 2
C) 2 and 3
D) 1 and 3
E) 1, 2, and 3
Answer: D
Page Ref: 15
Difficulty: Difficult
AACSB: Analytical thinking
Test Bank Page 3
, Test Bank for Essentials of MIS, 14th Edition, Kenneth C. Laudon Jane P. Laudon. All 12 Chapters
CASE: Application
LO: 1.1: How are information systems transforming business, and why are they so essential for
running and managing a business today?
4) The use of information systems because of necessity describes the business objective of
A) operational excellence.
B) improved business practices.
C) competitive advantage.
D) improved flexibility.
E) survival.
Answer: E
Page Ref: 15
Difficulty: Moderate
AACSB: Information technology
CASE: Concept
LO: 1.1: How are information systems transforming business, and why are they so essential for
running and managing a business today?
5) The Mandarin Oriental hotel's use of computer systems to keep track of guests' preferences is
an example of
A) improved flexibility.
B) improved decision making.
C) improved efficiency.
Test Bank Page 4
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