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Lecture notes Strategic Management
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Porters 5 forces, Blue Ocean Strategy, Blue Ocean Canvas, Strategic Group MAp,
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Strategic Management week 3 SeminarAim of reading is to pick out questions that are going to be asked the company.
Which of these questions is relevant to the information needed?
What questions will you be asking the organisation?
Need to know about the competitors – competitor analysis adding a marking about 10 and adding
another model. Needs depth, add references and need to explain.
Went through and evaluated the examples on the SOL page, both needed more depth. Make sure
with the report the depth is made.
How many models need to be used?
2000-2500 in the choices section.
Position - Macro, Micro and Internal – 1000 words for each part.
Stakeholder mapping – useful tool to use and
Need to decide what to keep on the main text and what to put in the appendices.
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