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Lecture notes Research Methods

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Lecture notes Research Methods

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  • March 22, 2024
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  • 2022/2023
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Research Methods – week 8 seminar



Types of questions in terms of how they can be answered:

 Yes/no
 Multiple choice
 Select one
 Rating Scale
 Ranking
 Likert Scale
 Matrix
 Open ended questions



How many of each question to do you want – might be a good idea to have a good mix of questions -
how to shape the answers of the participants

What’s the topic?

How to do you convey the questions for answers?

What questioning techniques are you going to use?




Draft questions:



Was the innovation used beneficial for the business? Yes/No

What innovation did you use as a business?

Do you plan to keep using the innovation that has been introduced even now the COVID pandemic is
over, if so which ones? (Open question)

During the covid pandemic how badly was the business hit and did you see a surge in the amount of
business when the Eat out to help out was introduced?

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