The Russian Presidential Academy of National Economy and Public Administration
Management
BTEC Business Level 3
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BTEC level 3 Diploma in Business Daniil Chernat
Unit number: Unit 4 Unit ttle: Business communicaton
P4) Evaluate the external corporate communicatons of an existnn product or service
MEMO FORMAT:
To: Marketin Mainer
From: Daiiil Cheriat
Date: 28th April 2016
Refereice: MBTEC/U4/P4
Subject: Evaluatoi of OTC Corporate Commuiicatoi
OTC website
Oxford Tutorial Collene (OTC) is a leadiin iidepeideit collene that specialize ii A – levels aid GCSE.
OTC is oie of the leadiin collenes, therefore the collene has its owi website with special sectois relatin
to study at OTC. Below you cai see the liik for the website (htps://www.oxfordtutorialcollene.com). The
website has all iiformatoi that you would ieed to apply for either A – level or GCSE. The website is
useful for busiiess commuiicatoi which iicludes: policies, iispectoi reports, vacaicies, iews aid
eveits. The key idea of this
website is to atract iew
studeits for courses. Ii my
opiiioi, OTC has created a
successful website, as it atracts
a lot of studeits from all over
the world aid as a result of that,
the collene maiitaiis a hinh
rattiin as oie of the best collenes
ii the UK. The OTC website is
checked aid updated
every week, therefore all of the
iiformatoi oi it will be always
correct. Therefore, iew studeits
aid pareits cai rely oi the
iiformatoi oi the website.
However, if a iew studeit or
pareits has aiy questois, they
cai always call or email the collene aid the aid these coitact details cai be fouid oi the OTC website.
The OTC website has ai exterial corporate commuiicatoi which is the social media (Facebook). The
OTC Facebook would oily be used by studeits that are curreitly studiin at the OTC, as it is created
specifcally for the studeits that
are curreitly studiin at the
OTC. OTC uses the Facebook to
upload imanes aid nive
iiformatoi about some of the
actvites doie ii the collene :
The Chiiese New Year, Football
compettois, Iiteriatoial
studeits eveits, world books
day, educatoial tour, etc.
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