P1 Explain the effects, of changes in the economic environment on a selected
business
D1: Evaluate the impact of changes in the economic environment on a selected
business
1.0 Berendsen Plc (formerly known as Davies Service Group)
Berendsen Plc is a focused European textlee yyiene and safety solutons usiness wit
leadiny positons in most of t e countries in w ic t ey operate. Berendsen provide
services to leasee sourcee clean and maintain textles. Berendsen Plc is an internatonal
company w ic ofers its services in Europe.
2.0 Business cycle
Boom tme is w en it is at t e est economic staye w ic it could e. Duriny Boom tme
t ere is a iy level of demand w ic means t at t e company can increase its prices
(inflaton). Anot er t iny is t at duriny t e iy income t at t ey yet t rouy t e iy
demands usiness can invest and expand. Also many usiness start-up ecause t e market
at t at tme is very strony. Anot er t iny is duriny oom tmee t ere is a low unemployment
and an increase of wayes so t e GDP increases.
T e positve efects of inflaton on Berendsen Plc are t at t e company can invest and yrow
and expand t rouy t is. Anot er t iny is t at ecause of t e iy prices t ey yet more
money. T e neyatve efects of inflaton on Berendsen are t at t e value of t e money will
decrease. Anot er t iny is t at Risiny pricese known as inflatone impact t e cost of livinye
t e cost of doiny usinesse orrowiny moneye mortyayese corporate and yovernment ond
yieldse and every ot er facet of t e economy.
Duriny recession interest rates fall w ic ultmately afect employmente and t rouy
recession t ere is an increase of unemployment w ic leads to less yrowt and a drop in
t e consumer spendiny. Duriny t is tme t e GDPe incomee manufacturiny and retail sales
drop.
1
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