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Body Shop Assignment
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Introduction to business studies Research about Body Shoop
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THE BODY SHOPTHE BODY
SHOP
INTRODUCTION :
The Body Shop, founded in 27/ 03/1976 by Anita Roddick in Brighton UK.
The Body Shop has transformed the beauty products industry by combining
beauty with ethics and sustainability. By pioneering natural, cruelty-free
products and championing human rights, The Body Shop has become a global
symbol of conscious beauty. Its dedication to social justice and the
environment goes beyond business, setting a remarkable example for
companies seeking to make a positive impact on the world.
From modest origins in Brighton, England, to a worldwide presence, The Body
Shop has maintained a clear mission: to offer quality beauty products while
championing social and environmental change. Over the years, it has reached
major milestones and faced challenges as it strives for a more sustainable and
just world. These pages look at the history, values and achievements of The
Body Shop, highlighting its role as a leader at the interface of beauty and social
responsibility in the cosmetics industry.
, Strengths and weaknesses of The Body Shop's human resources
Strategies for human resources (HR):
Human Resources (HR) Strategies:
Strengths:
Ethical labour practices: The Body Shop's commitment to ethical employment
practices is in line with its brand image and attracts socially responsible
employees and customers.
Learning and developing: Investing in training and developing employees
ensures a skilled and motivated workforce, contributing to improved customer
service and innovation.
Sustainability Culture: A strong focus on sustainability creates a shared mission
among employees, fosters a positive work environment and enhances the
brand's reputation.
Employee commitment: Employee engagement increases loyalty and
productivity through alignment with social and environmental concerns.
Advertising: The Body Shop sells its products over the internet and has a
presence in major shopping centres around the world. On its website, it lists all
of its products made from natural ingredients and makes the information freely
available to the public.
Weaknesses:
Remuneration Issues: The Body Shop is committed to ensuring equal pay for all
employees, despite concerns expressed by some employees regarding their pay
structure.
Global consistency: Consistent HR practices across different cultures can be
challenging due to variations in labour laws, cultural norms, and expectations,
leading to inconsistencies in employee experiences.
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