COMM 301 HARTZELL CSULB Exam study guide 2024 latest update already graded A+.

Situational requirements similar conditions/situations compel similar rhetorical responses; rhetoric imagines particular situations in similar ways Substantive characteristics characteristics chosen by the rhetor(s) to respond to the perceived situational requirements (content) Organizing principle key idea/logic connecting situational requirements to substantive & stylistic characteristics forensic speech/oratory concerned with past actions; purpose is to accuse or defend; arguments focus on justice/injustice Deliberative concerned with future actions; purpose is to urge audiences to do or not do something; focus on good/bad/right/wrong Epideictic: concerned with the present; purpose is to praise/blame/entertain; focus on virtues/vices Generic description (inductive) - analyze several artifacts to identify a genre & its characteristics Generic application (deductive) - analyze one artifact to see how well it fulfills the characteristics of a genre Generic Description Purpose: To define a genre (or sub-genre) & formulate theoretical insight about its characteristics/functions Generic Application Purpose: To determine how well a particular artifact fulfills the requirements/expectations of a particular genre lightning giving sincere compliments. Making others feel good about themselves Dark: fear of the unknown; inability to see; vulnerability & danger; limited control over environment; cold; stunted development; lack of growth; death; evil Terministic screens word choices that reflect a rhetor's worldview/ideology and shape how audiences perceive a situation/issue Framing how communicators construct a particular perception of an issue/situation by organizing/structuring the raw details of a given situation/issue in a particular manner, with some raw details made more noticeable than others. act what happened? Agent who did it? what are their characteristics? Scene where and when did it happen? Purpose why did it happen? Agency : how did it happen (or what enabled it to happen)? Ratios Systematic pairings of two pentadic terms to analyze how one term influences the other How many possible ratios are there? 20 Guiding Research question 1. How does the rhetor construct this situation in ways that assign responsibility/blame (or praise) to a particular pentadic element? 2. What are the implications of constructing this situation in this way? Pentad Criticism Invention how were arguments constructed using particular persuasive appeals & what are the likely effects of those appeals (given what we know about the rhetor, audience, occasion, situation) Ethos How is the speaker's credibility, character, moral integrity, goodwill, intelligence, etc. established (explicitly & implicitly)? Pathos How does the speaker attempt to activate emotions & values in the audience? Logos What are the speakers' main claims, and how are these claims supported with evidence & reasoning Inductive reasoning Uses specific examples to make a general claim Deductive reasoning Uses general principle to make a specific claim Enthymemes Syllogisms that leave a major premise unstated for audiences to infer Organization what structure was used to arrange arguments/ideas in this speech, & why? Style what word choices were significant & why, what stylistic devices were used & why, what are the overall stylistic characteristics? Delivery what verbal and nonverbal elements of the speaker's delivery were significant, & why?