Hootsuite Platform Certification Exam
Questions and Answers
What are two reasons why it's important to share your Hootsuite Analytics data
with other members of your team? (pick two)
1. to guide your team's social media tactics to do more of what's working
2. to demonstrate the ROI of your social media efforts to more senior leadership in your
company
One benefit to using the Post Performance area within Hootsuite Analytics is that
you can sort posts by:
all of the options in this list
Unlike a Twitter Geo-Search, which is based on a specific geo code, Instagram's
location search uses:
a list of approved, global locations
Which of the options below best describe the action being undertaken in the
visual? (Duplicate)
Creating a stream to search a network for specific terms.
When using the Hootsuite dashboard to post images to your personal Instagram
account, there is a step that must be completed within the Instagram app itself-
which is it?
Publishing the image to your Instagram account.
Which of the following is not a metric type generated by the overview metrics
module in Hootsuite Analytics?
share of voice
When using an RSS feed within Hootsuite, you can limit the amount of content
being automatically pushed out to your followers by:
setting the frequency that Hootsuite checks for new content to once a day, rather than
once an hour
Sometimes exchanges within a comment thread (in a stream) can become very
long and hard to keep track of. If a particular thread is too important to miss,
, Hootsuite lets you quickly create a dedicated ________________ for that
conversation to stay on top of the action.
comment stream
Which of the following is not a benefit of using Hootsuite Analytics?
highly accurate estimates of the monetary value of each like, retweet, share, and new
follower
What are two best practices for discovering whether a message you've scheduled
with Hootsuite has failed to send? (pick two)
1. enable email notifications for failed messages under 'Preferences'
2. review the 'Past Scheduled' calendar view in Publisher for entries colored red
When using the Hootsuite Planner feature, the fastest way to compose a new
message is to:
click on a time slot and choose new post/new pin
In the Composer, there are 3 ways you can attach an image. Which of the
following is NOT an option for attaching an image?
insert an image from an Instream Tweet
Unlike the overview module in Hootsuite Analytics, which offers one set of
aggregated analytics data, ___________________ allows you to run an unlimited
number of customizable and shareable real-time analytics reports, dialed
precisely to the diverse reporting needs of your organization.
the Reports feature
When using Hootsuite to publish to Instagram, there are some types of posts that
require using the "Mobile Notification Workflow"?, which involves a few
additional steps. Pick the post type below that does NOT require using the
"Mobile Notification Workflow"?.
Image posted to a Business account
It's important to ensure you've done the following steps when scheduling
messages using the Hootsuite bulk compose feature. (pick two)
1. input the date in MONTH, DAY, YEAR or DAY, MONTH, YEAR format
2. ensure you use a 24-hour clock format (e.g., 17:00 rather than 5:00pm)
Questions and Answers
What are two reasons why it's important to share your Hootsuite Analytics data
with other members of your team? (pick two)
1. to guide your team's social media tactics to do more of what's working
2. to demonstrate the ROI of your social media efforts to more senior leadership in your
company
One benefit to using the Post Performance area within Hootsuite Analytics is that
you can sort posts by:
all of the options in this list
Unlike a Twitter Geo-Search, which is based on a specific geo code, Instagram's
location search uses:
a list of approved, global locations
Which of the options below best describe the action being undertaken in the
visual? (Duplicate)
Creating a stream to search a network for specific terms.
When using the Hootsuite dashboard to post images to your personal Instagram
account, there is a step that must be completed within the Instagram app itself-
which is it?
Publishing the image to your Instagram account.
Which of the following is not a metric type generated by the overview metrics
module in Hootsuite Analytics?
share of voice
When using an RSS feed within Hootsuite, you can limit the amount of content
being automatically pushed out to your followers by:
setting the frequency that Hootsuite checks for new content to once a day, rather than
once an hour
Sometimes exchanges within a comment thread (in a stream) can become very
long and hard to keep track of. If a particular thread is too important to miss,
, Hootsuite lets you quickly create a dedicated ________________ for that
conversation to stay on top of the action.
comment stream
Which of the following is not a benefit of using Hootsuite Analytics?
highly accurate estimates of the monetary value of each like, retweet, share, and new
follower
What are two best practices for discovering whether a message you've scheduled
with Hootsuite has failed to send? (pick two)
1. enable email notifications for failed messages under 'Preferences'
2. review the 'Past Scheduled' calendar view in Publisher for entries colored red
When using the Hootsuite Planner feature, the fastest way to compose a new
message is to:
click on a time slot and choose new post/new pin
In the Composer, there are 3 ways you can attach an image. Which of the
following is NOT an option for attaching an image?
insert an image from an Instream Tweet
Unlike the overview module in Hootsuite Analytics, which offers one set of
aggregated analytics data, ___________________ allows you to run an unlimited
number of customizable and shareable real-time analytics reports, dialed
precisely to the diverse reporting needs of your organization.
the Reports feature
When using Hootsuite to publish to Instagram, there are some types of posts that
require using the "Mobile Notification Workflow"?, which involves a few
additional steps. Pick the post type below that does NOT require using the
"Mobile Notification Workflow"?.
Image posted to a Business account
It's important to ensure you've done the following steps when scheduling
messages using the Hootsuite bulk compose feature. (pick two)
1. input the date in MONTH, DAY, YEAR or DAY, MONTH, YEAR format
2. ensure you use a 24-hour clock format (e.g., 17:00 rather than 5:00pm)
