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RÉUSSIR À ÉLABORER SON BUSINESS PLAN $24.39   Add to cart

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RÉUSSIR À ÉLABORER SON BUSINESS PLAN

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Ce document vous partage une expertise approfondie dans le domaine de la création et gestion d'entreprise. Il vous fournira les éléments essentiels afin de créer des Business Plan solides et pertinents. De quoi impressionner vos enseignants ou même vos futurs investisseurs.

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  • May 17, 2024
  • 304
  • 2023/2024
  • Other
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, Couverture : Valérie Leroux

Mise en pages : Nord Compo

© Dunod, 2019
© Dunod, Paris, 2007, 2010, 2013, 2016 pour les éditions précédentes

ISBN : 978-2-10-079226-9

, Sommaire
Page de titre

Page de Copyright

Introduction

Chapitre 1 ■ Définir le business plan

Dans quelles circonstances réalise-t-on un business plan ?
Quels en sont les destinataires ?

À quoi sert le business plan ?

Que contient le business plan ?

Pourquoi est-il important de présenter différents scénarios ?

Qui réalise le business plan ?

Les termes proches

Le business plan est-il réellement mort ?

Chapitre 2 ■ Mener une analyse stratégique

L'analyse externe

L'analyse interne

La matrice Emoff

Chapitre 3 ■ Réaliser une analyse financière

L'analyse financière, une démarche structurée

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