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Samenvatting alles semester 1 - Economisch Engels I $5.99   Add to cart

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Samenvatting alles semester 1 - Economisch Engels I

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Alle te kennen voc en grammatica uit de syllabus voor Economisch Engels I, semester 1 Hoofdstukken: Markert reseachr, sustainability, cyber security.

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  • May 21, 2024
  • 5
  • 2023/2024
  • Summary
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1. MARKET RESEARCH

marketing myopia near-sighted view on selling products, rather than seeing the
bigger picture of what consumers really want
to launch (a product) (een product) lanceren
to branch out uitbreiden, vertakken
market research marktonderzoek
customer satisfaction klanttevredenheid
(online) surveys (online) enquêtes
focus groups focusgroepen = kleine groepen
in-depth interviews diepgaande interviews
primary research collecting data
secundary research = desk research reuse data for multiple research
target audience doelgroep

 scanning = looking for specific information
<-> skimming = fast overview, looking for key words about the subject

modification a small change made in a design, plan or system = aanpassing
brand a product made by a particular company with a name or design = merk
participant someone who takes part in an activity = deelnemer
to arrange to organize or make plans for a meeting, party or trip = regelen
to facilitate to make it easier for a process or activity to happen = vergemakkelijken
reliability the quality of being able to be depended on or trusted = betrouwbaarheid
cost-effective good value for the amount of money paid = kosteneffectief

 collocations = woordcombinaties
 opinion on
 useful for
 interested in
 range of
 in contrast to

grafiek beschrijven
to drop / to decrease / to decline dalen
to be similar to gelijkaardig zijn aan
an increase / a rise een stijging
the line represents de lijn vertegenwoordigt
a fluctuation een schommeling
to be apparent / to be visible zichtbaar zijn
slightly lichtjes, een beetje
to shot up omhoog schieten
to reach bereiken

to take a hit to be badly effected in some way = een klap incasseren
equality situation in which people have the same rights = gelijkheid
to restore to make something return to its former state = herstellen
to be complacent about to be pleased with a situation you have achieved = zelfgenoegzaam zijn over
due to because of something = als gevolg van
drop in sales a sudden reduction in the amount = omzetdaling
to backfire to have the opposite effect to the one you intended = terugslag

1

, 2. SUSTAINABILITY

wordcloud
climate change klimaatverandering
 global warming/ heating  opwarming van de aarde
 deforestation  ontbossing
pollution vervuiling
 fossil fuels  fossiele brandstoffen
 carbon emissions  koolstof uitstoot
extreme weather extreme weer
 floods  overstromingen
 hurricanes  orkanen
 forest fires  bosbranden
 drought  droogt
renewable energy hernieuwbare energie
 wind energy  windenergie
 solar panels  zonnepanelen
 solar power  zonne-ernergie
 geothermal  aardwarmte
ecology ecologie
 recycling  recyclage
 green environment  groene omgeving
 eco-friendly  milieuvriendelijk
 finite resources  eindige hulpbronnen/grondstoffen
 circular economy  circulaire economy
 net zero  uitstoot en verwijdering van gassen is in evenwicht
 greenhouse effect  broeikaseffect
 green transition  groene transitie
 carbon neutral  koolstofneutraal


global risks
1) failure to mitigate climate change klimaatverandering niet onder controle hebben
2) failure to climate change adaption mislukte aanpassing aan klimaatverandering
3) natural disasters and extreme weather events natuurrampen en extreme weersomstandigheden
4) biodiversity loss and ecosystem collapse biodiversiteitsverlies en instorting van ecosysteem
5) natural resource crises natuurlijke hulpbronnen crisis
6) large-scale environmental damage incidents grootschalige milieuschade
7) cost-of-living crises kosten van levensonderhoud crisis
8) large-scale involuntary migration grootschalige onvrijwillige migratie
9) erosion of social cohesion and societal verlies van sociale samenhang en maatschappelijke
polarization polarisatie
10) widespread cybercrime and cyber insecurity grootschalige cybercriminaliteit en cyberonveiligheid
11) geoeconomic confrontation geo-economische confrontatie


CSR = corporate social responsibility MVO = maatschappelijk verantwoord ondernemen
imminent risk dreigend gevaar
to guage meten
mitigation beperking, vermindering
adapting aanpassen


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