Exam (elaborations)
CADS 1600 Final
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Exam of 15 pages for the course DAT at DAT (CADS 1600 Final)
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CADS 1600 Final✅✅
be fashionable, be attractive, impress others, be accepted by others, or to fill an
emotional need - -consumer motives for buying/shopping:
over 75% - ✅✅-what percent of clothing is purchased by women?
discretionary income is often larger - ✅✅-in the past many would only shop when
necessary but now,....
out of style - ✅✅-many people discard clothing because it is _____, not because it
is worn out.
showing their taste, income status - ✅✅-people impress others by ____ or _____
through clothing
status symbols -✅✅-a person's income or taste in clothing are also known as...
conservative - ✅✅-most Americans are ____ with their clothing, because we all
want to fit in, not necessarily stand out.
confidence, self assurance - ✅✅
-shopping also helps people feel psychologically
better by helping their ______and______.
✅✅-consumer criteria:
aesthetic and practicality -
appearance, color, texture, and style - ✅✅-aesthetic includes:
✅✅
price, fit, comfort, appropriateness, brand or label, fabric performance, and quality -
-practical considerations are:
line, silhouette, and details - ✅✅-elements that define style include:
style - ✅✅-what consumers perceive as fashionable
fashion - ✅✅-the style or styles most popular at a given time
style, acceptance, timeliness/change - ✅✅-3 major components of fashion:
style - ✅✅-any particular characteristic or look in apparel and accessories
Timeliness - ✅✅-occurrence at the right time
, changes in lifestyle, current events, needs change, people get bored - ✅✅-reasons
that fashion changes:
timing -✅✅-_____ is the key to success
fashion - ✅✅-____ is a product of success
acceptance - ✅✅-implies that consumers must buy and wear a style to make it a
fashion
different styles and fashions - ✅✅-different market segments adopt.....
stimulate - ✅✅-advertising helps ____ the public's desire for new fashions
its timing is right - ✅✅-acceptance does not imply that a design is beautiful, only
that....
fashion cycle - ✅✅-the way in which fashion change is usually referred to
✅✅-fashion is ____
cyclical -
trend - ✅✅-the direction in which style is moving
bell-shaped - ✅✅-fashion cycle is usually depicted as a ___________ curve
not be accepted by everyone - ✅✅-when a style is first introduced it may....
introduction of the style
increased popularity
peak of popularity
knockoffs
✅✅
decline in popularity
rejection - -the fashion cycle:
popularity - ✅✅-can increase copying and adaptation of new styles and range of
customers
peak -✅✅-has been copied at all price points and modified
knockoff - ✅✅-an unlicensed copy of something, especially fashion clothing,
intended to be sold at a lower price than the original
decline - ✅✅-consumers still wear but will not pay full-price for
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