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Edexcel AS_A Level Business - Theme 3 $7.99   Add to cart

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Edexcel AS_A Level Business - Theme 3

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Edexcel AS_A Level Business - Theme 3

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  • June 23, 2024
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  • 2023/2024
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Edexcel AS/A Level Business - Theme 3
Corporate objectives - correct answer-The objectives of a medium to large-sized business as
a whole

Departmental and functional objectives - correct answer-The objectives of a department
within a business

Mission statement - correct answer-A brief statement, written by the business, describing its
purpose and objectives, designed to encapsulate its present operations

Objective (or goal) - correct answer-A target of or outcome for a business that allows it to
achieve its aims

SMART - correct answer-Acronym for the attributes of a good objective: Specific,
Measurable, Agreed, Realistic and Time Specific

Corporate strategy - correct answer-The plans and policies developed to meet a company's
objectives. It is concerned with what range of activities the business needs to undertake in
order to achieve its goals. It is also concerned with whether the size of the business
organisation makes it capable of achieving the objectives set.

Distinctive capability - correct answer-A form of competitive advantage that is sustainable
because it cannot easily be replicated by a competitor

Diversification - correct answer-Developing new products in new markets

Market development - correct answer-The marketing of existing products in new markets

Penetration - correct answer-Using tactics such as the marketing mix to increase the growth
of existing products in an existing market

Portfolio analysis - correct answer-A method of categorising all the products and services of
a firm (its portfolio) to decide where each fits within the strategic plans

Product development - correct answer-Marketing new or modified products in existing
markets

External audit - correct answer-An audit of the external environment in which as business
finds itself, such as the market within which it operates or government restrictions on its
operations

Internal audit - correct answer-An analysis of the business itself and how it operates

SWOT analysis - correct answer-An analysis of the internal strengths and weaknesses of the
business and the opportunities and threats presented by its external environment

, Trade association - correct answer-An organisation whose members are all involved in the
same industry or trade. The organisation pursues the interests of these businesses.

Monopoly - correct answer-A market dominated by a single business

Oligopoly - correct answer-A market dominated by a few large businesses

PESTLE analysis - correct answer-Analysis of the external political, economic, social,
technological, legal and environmental factors affecting a business

Diseconomies of scale - correct answer-Rising long-run average costs as a business
expands beyond its minimum efficient scale

Economies of scale - correct answer-The reductions in average costs enjoyed by a business
as output increases

External economies of scale - correct answer-The cost reductions available to all business
as the industry grows

Internal economies of scale - correct answer-The cost reductions enjoyed by a single
business as it grows

Minimum efficient scale - correct answer-The output that minimises long-run average costs

Backward vertical integration - correct answer-Joining with a business in the previous stage
of production

Forward vertical integration - correct answer-Joining with a business in the next stage of
production

Horizontal integration - correct answer-The joining of businesses that are in exactly the same
line of business

Integration - correct answer-The joining together of two businesses as a result of a merger or
takeover

Merger - correct answer-Occurs when two (or more) businesses join together and operate as
one

Synergy - correct answer-The combining of two or more activities or businesses creating a
better outcome than the sum of the individual parts

Takeover - correct answer-The process of one business buying another

Vertical integration - correct answer-The joining of two business at different stages of
production

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