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BUS 187 Chp 15 Quiz.
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BUS 187 Chp 15 Quiz.
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BUS 187 Chp 15 Quiz1. While the present wealth of customers in a national market is an
important factor, the firm must also consider living standards and
2. The benefit-cost-risk trade-off is likely to be least favorable in developing
nations that operate with a mixed or command economy or where
3. One ______ is the ability to preempt rivals and capture demand by
establishing a strong brand name
4. Strategic commitments, like _______, can have an important influence
on the nature of competition
5. Small-scale entry gives the firm time to collect information, but it may
make it more difficult for the firm to
1. economic growth
2. speculative financial bubbles have led to excess borrowing
3. first-mover advantage
4. rapid large-scale market entry
5. build market share or capture first-mover advantages
T or F:
A manufacturer of organic pet food is thinking about expanding into a
foreign market. By getting into the market early, before competitors, the
company can avoid the pioneering costs that come with entering a market
late.
false
, T or F:
Licensing limits a firm's ability to realize experience curve and location
economies.
true
1. Shared ownership can result in conflicts for control over direction,
strategy, and operations if differences emerge with partners
2. Realize scale economies from sales volume without major costs of
manufacturing operations in host country
3. This is the most costly approach from capital investment perspective
4. Earning economic returns from technologically complex processes and
know-how when FDI may be restricted
5. Most of the capital to get operations going is not provided by the firm
6. May not be able to take advantage of lower-cost locations for foreign and
domestic markets
7. A firm benefits from a local partner's knowledge of the host country's
competitive conditions, culture, language, political systems, and business
systems.
8. The firm maintains complete control over competencies and operations
9. The firm that enters into a turnkey deal will have no long-term interest in
the foreign country
10. Severely limits the firm's ability to realize experience curve and location
economies as separate and independent production facilities are set up
1. joint venture
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