DMCA Practice Test Part 1 UPDATED Exam Questions and CORRECT Answers
0 view 0 purchase
Course
DMCA
Institution
DMCA
DMCA Practice Test Part 1 UPDATED
Exam Questions and CORRECT Answers
The 4Ps of marketing as defined by Philip Kottler are: - CORRECT ANSWER- Price,
Product, Place, and Promotion
Which of the following areas are NOT part of the digital marketing domain? - CORRECT
ANSWER- Public Relations, A...
DMCA Practice Test Part 1 UPDATED
Exam Questions and CORRECT Answers
The 4Ps of marketing as defined by Philip Kottler are: - CORRECT ANSWER- Price,
Product, Place, and Promotion
Which of the following areas are NOT part of the digital marketing domain? - CORRECT
ANSWER- Public Relations, Advertising, Event Marketing, and Sponsorship
Define reputation management in social media. - CORRECT ANSWER- The process of
improving brand name by tracking, monitoring, and eliminating negative social media posts
What are the key considerations for people in sales while they use social media for selling
(Social Selling)? - CORRECT ANSWER- Build their professional brand and then position
themselves as subject matter experts in their field to build credibility
Content has to meet the needs and interests of the target audience. If your content is
___________ and _________ , customers will find you. - CORRECT ANSWER- Relevant
and valuable
How would you describe what multi-channel attribution does? - CORRECT ANSWER-
Accredits deserving touch points along the conversion journey
Which of these is NOT a critical element of an email? - CORRECT ANSWER- Signature
How does the Mobile Marketing Association (MMA) define Mobile Marketing? - CORRECT
ANSWER- A set of practices that enables organizations to communicate and engage with
their audience in an interactive and relevant manner through any mobile device or network.
What makes the mobile phone the ultimate brand engagement platform? - CORRECT
ANSWER- It allows for targeted messages, customer engagement, and interactive features to
drive engagement.
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller MGRADES. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $7.99. You're not tied to anything after your purchase.