A. Types of Formal Briefs - answer1. Information Brief
2. Advocacy/Decision Brief
3. Staff Brief
4. Mission Brief
1. Information Brief - answera. Purpose is to keep the listener abreast of the current
situation and supply specific information
b. Designed to inform the listener and gain their understanding. Deals with:
1) High priority facts and information requiring immediate action
2) Complex information on complicated plans, systems, statistics, or visuals
3) Controversial information requiring explanation
4) May have conclusions or recommendations
2. Advocacy/Decision Brief - answera. Purpose is to persuade an audience to act;
produce an answer to a question; or obtain a decision on a specific problem
1) Advocacy Brief - "Sell" your audience on a new idea, new policy, new product, or
change in current operations. Requires convincing evidence and support.
2) Decision Brief - Briefer states he/she is looking for a decision. Ask for decision if one
is not forthcoming at conclusion.
Advocacy/Decision Brief - answerb. Briefer must be prepared to present:
1) Assumptions
2) Facts
3) Alternative solutions
4) Reasons/rationale for recommended solution(s)
5) Coordination involved
6) Visual information
Advocacy/Decision Brief - answerc. Advise appropriate staff elements of the
commander's decision after the brief.
, 3. Staff Brief - answera. Purpose is to secure a coordinated effort and rapidly
disseminate information orally, aid group decision-making, and secure a united effort.
b. Most widely used and flexible type of brief - used at all levels of command
c. Visuals make complex issues clearer
d. Keeps commanders/staff abreast of situation(s)
e. May involve an exchange of information, issuance of directives, or presentation of
guidance
4. Mission Brief - answera. Purpose of Mission Brief is to impart information that is used
to elaborate an order, give specific instructions, or instill an appreciation for the mission
b. Briefer must exercise care to avoid confusion or conflict with orders
c. Uses maps and graphical representations of situation(s)
d. Mission briefing format varies from command to command
B. Briefing / Presentation Format - answer1. Introduction
2. Body
3. Conclusion
4. Transition
1. Introduction - answera. Stage setting remarks (Attention Step):
1) Set the tone of the communication
2) Focused on the topic/purpose
3) Gain the audience's attention
4) Establish rapport
b. Purpose statement:
1) Tells the audience why briefing is being given and what is in it for them
2) It specifically states your purpose, thesis, or main point
c. Overview:
1) Present list of main points to be covered and identify areas and depth that each main
point will cover
2) Preview sequence to the audience
3) Ties main point to purpose
2. Body - answera. Organization
1) Well organized and easy to follow
2) Present a pattern and strategy of organization that actively contributes to the
development of the topic
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