This compact overview provides a useful tool to link the most important aspects of the 22 articles to the names of the authors. Passed the exam with an 8.5.
Abernathy and Product Life Cycle, S-curve
Utherback
Competing designs are launched in the market (fluid). One dominant design
becomes the winner (trasiftional phase). Firms starts exploiting the dominant
design (specific phase).
From fluid to specific (= incremental; standardized cost-reduction)
Structure:
- from Informal to Formal
Organizational behavior:
- from Flexible and Responsive to Rigid and Predictable
Power:
- from Entrepreneurs to Managers
Orientation:
- from External to Internal
Shift from radical to evolutionary product innovation: in connection with the
development of a dominant product design, this shift is immediately translated into
increased price competition and more emphasis on process innovation.
Incentive for innovation changes as a unit matures. units in different phases of
evolution will respond to different stimuli and undertake different forms of
innovation.
Tushman and Anderson Technological discontinuities: competence enhancing technology/competence
destroying technology (price – performance ratio)
A technical discontinuity ushers in an era of intense technical variation and
selection, resulting in a dominant design. The era of fermentation is followed by a
period of step-by-step technological progress, which can be followed by a
subsequent technological discontinuity.
A technical discontinuity ushers in an era of intense technical variation and
selection, resulting in a dominant design. The era of fermentation is followed by a
period of step-by-step technological progress, which can be followed by a
subsequent technological discontinuity.
This model focuses on organization and social selection processes that influence
the creation of a dominant design and contrasts the social and technological
dynamics in times of fermentation with those in times of increasing change.
When a technology builds on a completely new knowledge base, many competing
designs appear + older technologies are defended even more strongly.
Technology enhancing makes the periods of fermentation shorter (there is already
knowledge).
When there is low appropriability (for example patents that play a role), a single
dominant design will emerge following each technological discontinuity.
After a dominant design sales will peak.
Dominant designs reflect a range of technical, social and political constraints there
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