100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
samenvatting storemanagement hoofdstuk 1: strategie en customer journey $9.28
Add to cart

Summary

samenvatting storemanagement hoofdstuk 1: strategie en customer journey

 6 views  0 purchase
  • Course
  • Institution

deze samenvatting bespreekt de customer journey, swot-analyse, smart, soorten strategieën en het businessmodel canvas

Preview 1 out of 3  pages

  • August 7, 2024
  • 3
  • 2022/2023
  • Summary
avatar-seller
Storemanagement Auke Declerck


Hoofdstuk1: strategie en customer journey
Strategie vastleggen


- Een strategie is de wijze waarop retailers hun missie of doel kunnen
bereiken.
- Een strategie is belangrijk om te kunnen concurreren: het helpt klanten
aan te trekken, kosten te verlagen en winst te maximaliseren.




1. Analyseer de interne en externe omgeving
SWOT analyse:
S: strenght (sterktes) INTERN
W: weaknesses (zwaktes)
O: opportunities (kansen) waar ben ik goed in, welke kansen heb ik?
EXTERN T: threats (bedreigingen) bv prijsstijgingen of concurrentie kunnen
bedreigingen zijn, waar moet ik voor oppassen, wat moet ik zeker niet
doen.


2. Bepaal concrete doelen
Specifiek: bv niet ‘ik wil beginnen lopen’, maar ‘ik wil 2
uur per week lopen’

Meetbaar: er moet een cijfer in staan ‘ik wil 2 uur per
weer lopen’

Aanvaardbaar: kan ik het alleen? Wat wil ik niet zien of
ervaren

Realistisch: het moet haalbaar zijn

Tijdsindicatie: er moet een deadline in je doel zijn, bv

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying these notes from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller declerckauke. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy these notes for $9.28. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

53068 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy study notes for 14 years now

Start selling
$9.28
  • (0)
Add to cart
Added