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Research methodology

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This document offers an overview of the fundamentals of research methodology. It encompasses essential sections necessary for understanding the components of research and the fundamental terms utilized in research.

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  • August 8, 2024
  • 4
  • 2024/2025
  • Class notes
  • Samuel
  • Introduction to research methodology
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RESEARCH METHODOLOGY NOTES
Definition of researeh

Different authors have defined research as follows:

● Research is carrying out a diligent inquiry or a critical examination of a given

phenomenon.

● Research involvesa critical analysis of existing conclusions or theories with regard to newly discovered
facts i.e. it's a continued search for new knowledge and

understanding of the world around us.

● Research is a process of arriving at effective solutions to problems through systematic collection,
analysis and interpretation of data.

What is Business Research?

It is a systematic inquiry whose objective is to provide information to solve managerial problems.

Research and Scientific Method

The scientific method encourages a rigorous, impersonal mode of procedure dictated by the demands of
logic and objective procedure. It is based on the following basic postulates:

● It relies on empirical evidence

● It utilizes relevant concepts

● It is committed to only objective considerations

● It presupposes ethical neutrality i.e. it aims at nothing but making only adequate and correct
statements about population objects

● It results into probabilistic predictions

● Its methodology is made known to all concerned for critical scrutiny and for use in testing the
conclusions through replication.

● It aims at formulating most general axioms or what can be termed as scientific

theories.

Purpose of Research

● To discover new knowledge

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