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PINTEREST SEO EXAM WITH QUESTIONS AND VERIFIED ANSWERS
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PINTEREST SEO EXAM WITH QUESTIONS ANDVERIFIED ANSWERS
Pinterest is a ___ search engine - ANSWER visual
What percentage of women and men use Pinterest? - ANSWER 60% women, 40%
men.
What age are the people using Pinterest the most? - ANSWER 35-55 years old.
Pinterest is the social media where people look for - ANSWER inspiration on new
styles, new ideas or new products.
What is the main intent of Pinterest users? - ANSWER Exploratory intent
People who use Pinterest have a ____ and expect the content they find on the
platform to reflect the same vibe. - ANSWER positive mindset
Brands that share ____ record higher overall engagement on Pinterest. - ANSWER
positive content
How can we figure out if our industry fits the inspirational nature of Pinterest? -
ANSWER To figure out when it makes sense to suggest some activity, we can rely
on historically most searched industries, audience data provided by the ADS
manager, and data shared by Pinterest.
Pinterest needs creativity. Therefore, the activity is worthwhile only if the company
can... - ANSWER create content without too much trouble.
What factors does Pinterest take into consideration when selecting pins for a given
search? - ANSWER · DOMAIN QUALITY
· PIN QUALITY
· PINNER QUALITY
· CONTENT RELEVANCE
DOMAIN QUALITY (Pinterest SEO) - ANSWER It is rated based on the
popularity of Pins linked to the domain. Pinterest analyses user interaction with
, Pins that lead to your site.
PIN QUALITY - ANSWER The engagement and popularity of pins on the
Pinterest profile, such as the number of comments.
PINNER QUALITY - ANSWER Evaluation of the account, its activity, and even
the platform.
CONTENT RELEVANCE (Pinterest SEO) - ANSWER Such as for Google,
Pinterest rates the content relevance about what people are looking for.
How long should the Pinterest profile description be? - ANSWER Maximum 200
characters.
Do we have to add keywords to the Pinterest profile description? - ANSWER Yes,
you have to add the most strategic keywords for your business.
Should a brand's Pinterest profile follow other accounts? - ANSWER Pinterest
suggests, also to brands, to follow other profiles in accordance to the target
(competitors as well).
The logo and cover images of the Pinterest profile should - ANSWER recall the
logo, colours and fonts of your brand.
BOARDS (Pinterest) - ANSWER Boards are collectors of ideas that serve as
"category pages" for our pins. They can be followed, made collaborative, and
divided into micro-sections
BOARD BEST PRACTICES (Pinterest) - ANSWER · Giving boards clear titles
and descriptions that are functional for those who want to search for us.
· Dividing boards into sections to make the pin management more structured.
· When we create a new board, let's put from 6 to 8 pins; this way, we allow the
algorithm to learn and understand who our target is.
Board elements to be optimized from an SEO perspective are: - ANSWER · The
title: we must add keywords like "Wardrobe Design Inspiration".
· The description: it must contain keywords, but should describe clearly what the
content of the section is.
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