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Exam (elaborations)

SRM 334 Exam 1 || Already Passed.

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  • SRM 334

What is Today's environment correct answers - 24/7 news -very active, good and bad The Old Model (1850s-1980s) correct answers •Emergence of sport media coverage •Exclusivity •Publicity •Sports + Media = $$ •Controlling content •"It's a good thing we didn't see that; otherw...

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  • August 9, 2024
  • 4
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers
  • SRM 334
  • SRM 334
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SRM 334 Exam 1 || Already Passed.
What is Today's environment correct answers - 24/7 news
-very active, good and bad

The Old Model (1850s-1980s) correct answers •Emergence of sport media coverage
•Exclusivity
•Publicity
•Sports + Media = $$
•Controlling content
•"It's a good thing we didn't see that; otherwise we'd have to report on it."

The New Model (1990s - Present) correct answers •Advances in technology
•Rise of cable television
•"Thrilla in Manila"•PC, Internet, home satellite, and digital transmission

What are the impacts of the new model? correct answers •Weakened the power of mass media
•Empowered fans

What are some of the multiple consumption options with the new model correct answers
•College football on TV
•Internet - audio and live streaming
•Satellite radio services

- Niche audiences

What are some of the reasons for the rise of sports fans correct answers •Audience as actual
participants in the communication process
•Creating and distributing own content

What are some examples of hyper localism correct answers •High school sports coverage
•ESPN local websites
•Pressure for local media

What magazine was called the "Bible of Baseball" correct answers The Sporting News

Where did the newspaper wars start correct answers New York

sport + media = correct answers Money

What was the first newspaper to have a sports section correct answers New York Journal

What did the first news papers mostly focus in correct answers Baseball
Exposing scandals and creating heroes and celebrities

Who are the content providers correct answers players, coaches and leagues

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