HOOTSUITE SOCIAL MARKETING CERTIFICATION EXAM 2024
ACTUAL EXAM COMPLETE 350 QUESTIONS WITH DETAILED
VERIFIED ANSWERS (100% CORRECT ANSWERS) ALREADY
GRADED A+
when optimizing your social media profiles, be sure to provide a
consistent business description across all channels. brainstorm
a handful of essential and ____ keywords that describe your
company and incorporate them into the copy of your about
sections - CORRECT ANSWER >>>>seo-friendly
which of these is not a part of a social media strategy -
CORRECT ANSWER >>>>prospecting strategy for sales leads
research shows that most facebook users are mobile, and
engagement declines dramatically with longer posts. a rule of
thumb you should aim to write posts that are around -
CORRECT ANSWER >>>>50-60 characters
when you've been successful in building a community that is
well- acquainted with your brand and products it can become
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self-monitoring. this means when a question arises - CORRECT
ANSWER >>>>community members may pipe in with an
answer, thereby reducing the resources you dedicate to
customer support
when it comes to building community, which of the following is
not a form of engagement - CORRECT ANSWER >>>>geo-
targeted posts and tweets
if you are creating an Instagram story, with the purpose of
gathering audience insights, which would be the bet feature to
use? - CORRECT ANSWER >>>>a question sticker or poll
partnerships with complementary business whose audience
shares values with yours are - CORRECT ANSWER >>>>a
powerful way to grow your community
when taking photos for your social channels you can add depth
by using roads, buildings, or bridges to create a pathway that
leads the viewer's eye to a single spot. this is best described as -
CORRECT ANSWER >>>>leading lines
you are taking photos for Instagram, using your phone's
camera, and lighting conditions are not optional. what is the
best way to compensate for this, before taking your photo -
CORRECT ANSWER >>>>tap on your subject and adjust the
exposure slider onscreen
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individual Instagram stories have a limit of 15 seconds for video
content. however,using Instagram's segments tool, you can
record a longer video. the segments tool then automatically
splices this longer video into 15 second segments, that will play
consecutively for your viewers. to do this simply: - CORRECT
ANSWER >>>>hold down the record buttom for the duration of
your take
before launching a paid social advertising campaign it's best to
have - CORRECT ANSWER >>>>clear business objectives, a well
defined target audience, multiple ad variations
when it comes to content marketing on social media, research
is the key to understanding what content will resonate with
your audience. begin by looking at your social media audit, and
then use network-specific tools such as ____ and ____ to
identify your audience demographics by network - CORRECT
ANSWER >>>>facebook's audience insights: twitter analytics
on snapchat, a great way to generate buzz and encourage your
followers to amplify your brand is by creating image overlays
referred to as ___ - CORRECT ANSWER >>>>geofilters
to take full advantage of your twitter media gallery, ensure that
you've uploaded a minimum of - CORRECT ANSWER >>>>6
photos or videos
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private twitter lists are a great way to ____ - CORRECT ANSWER
>>>>keep up with competitiors' content wihtout publicly
folowing them
your social media content strategy should flow naturally from
your ____ - CORRECT ANSWER >>>>social media strategy and
objectives
let's say you're a social marketer and you're about to start
curating content for your organization. you're looking for tools
that will help make this job more efficient and effective. which
of the following is not a feature you would generally look for in
such a tool? - CORRECT ANSWER >>>>list of topics to avoid
sharing
scope, process for creating and updating documentation,
approvals + operational considerations, social media policy and
education and training are the 5 constituent parts of what? -
CORRECT ANSWER >>>>social media governance
organizations should have a crisis management plan for social
media . this plan should identify the keywords, hashtags etc.
that should be continually monitored, to proactively identify
external issues before they spiral into a crisis. this component
of a crisis management plan is referred to as a ______ -
CORRECT ANSWER >>>>social media monitoring strategy
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