INSIDE LVMH CERTIFICATE EXAM WITH VERIFIED ANSWERS
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INSIDE LVMH CERTIFICATE
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INSIDE LVMH CERTIFICATE
INSIDE LVMH CERTIFICATE EXAM WITH VERIFIED ANSWERS
1. Quel secteur d'activité de
LVMH a généré la plus
grande part des revenus
en 2022 ?
2. Combien de magasins
LVMH gère-t-il ?
3. Qu'est-ce qui n'est pas un
facteur clé pour Selective
Retailing Maisons ?
4. Laquelle de ces Maisons
e...
INSIDE LVMH CERTIFICATE EXAM WITH VERIFIED ANSWERS
1. Quel secteur d'activité de Mode et maroquinerie
LVMH a généré la plus
grande part des revenus
en 2022 ?
2. Combien de magasins 5 600 magasins
LVMH gère-t-il ?
3. Qu'est-ce qui n'est pas un Sélection de produits standard
facteur clé pour Selective
Retailing Maisons ?
4. Laquelle de ces Maisons CHAUMET
est la plus ancienne ?
5. Parmi les activités suiv- Automobile
antes, laquelle ne fait pas
partie du secteur Autres
activités ?
6. Quelles Maisons font par- STELLA par Stella McCartney, ACQUA DI PAR-
tie de la division Parfums MA
et Cosmétiques ?
7. Combien d'employés tra- 196 000 employés, dont 71 % sont des femmes
vaillent chez LVMH et
combien y a-t-il de
femmes ?
8. Quel est le plus ancien do- Domaine des Lambrays (le plus âgé) & Eminente
maine viticole et la mar- (le plus jeune)
que la plus jeune de la di-
vision Wines & Spirits ?
9. Quelle maison de mode Loewe
au sein du groupe a été
fondée en 1846?
10. Plus de 75
1/8
, INSIDE LVMH CERTIFICATE EXAM WITH VERIFIED ANSWERS
Combien y a-t-il de
Maisons au sein du
groupe LVMH ?
11. Sélectionnez les phras- · Omnichannel is a client-centric approach aimed
es appropriées relatives at providing a consistent, qualitative, and seam-
à la stratégie omnicanale less customer experience across all channels
LVMH and geographies.
· Establishing a smooth omnichannel customer
experience requires cross-collaboration across
all teams, departments, and through all activities
- from warehouses to stores.
12. Looking at distribution, is YES
Brick and Mortar still an
important part of the lux-
ury story?
13. Which characteristics · Price
may help to measure the · Quality
luxuriousness of an offer? · Scarcity
· Signed by brands.
· Controlled channels
· Personalized services
· Delivering experiential rewards
14. How do Fashion & Leather By mastering their distribution
Goods Maisons offer their
clientèle unique customer
experiences?
15. According to Erwan Ram- TRUE
bourg the young genera-
tion of luxury buyers have
transformed the luxury in-
dustry in certain areas
such as casualisation, so-
cial media or values.
16. 33% of the luxury sales
2/8
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