MDSE 2350 TEST
Product lifecycle management (PLM) software applications include: - ANS-all of the above;
product design, product data capabilities for specification development, & supply chain
management capabilities
True or False: Today's product development supply chain is linear. - ANS-False
As a company in today's apparel supply chain, _____________ must be identified in order to
maximize efficiency and maintain a competitive edge. - ANS-the core compentencies (or what
they do best)
True or False: Changing technology and global partnerships are influencing the role of product
developers. - ANS-True
Which of the following is true of Collaborative Supply Chains? - ANS-They are interactive
networks of independent manufacturing specialists who join forces operationally to integrate
complementary resources to respond to market opportunity through the creation of particular
product.
A fully vertically integrated company seeks to consolidate and/or grow its business by: -
ANS-Acquiring control of all of the steps in the production of its products.
True or False: The apparel supply chain is classified as a mature industry. - ANS-True
What does it mean when product developers discuss the "core competency" of a company? -
ANS-It refers to what the company does best.
What is 'SCM"? - ANS-Supply Chain Management (SCM) is continuously evolving management
philosophy that seeks to integrate the business functions of a supply chain with the core
competencies and resources of the supply chain partners into a competitive, customer-enriching
supply system.
True or False: The apparel supply chain includes many auxiliary businesses, including software
providers. - ANS-True
Which of the following is true of private brand products? - ANS-They are designed, developed,
and merchandised for exclusive distribution by a retailer.
Which of the following is false? - ANS-Industries for products such as hybrid cars or digital
readers are growth industries because the markets are saturated.
,Which of the following is true of the "Apparel Supply Chain"? - ANS-It is a complex network of
suppliers and/or vendors involved directly or indirectly in fulfilling customer demand for apparel.
An example of horizontal integration is: - ANS-LVMH buying Proenza Schouler, Dollar General
buying Family Dollar, and Steve Madden buying Dolce Vita shoes.
PLM is the acronym for: - ANS-Product Lifecycle Management
True or False: The best supply chain for a 4 week order is not always the same supply chain
used for an initial 4 month order. - ANS-True
True or False: Globalization of the apparel industry has decreased in recent years due to the
activities of the WTO. - ANS-False
What is the term or phrase for industries which make products that have not yet saturated the
marketplace? - ANS-Growth industries
In a mature industry, companies compete through differential advantage. What is a "differential
advantage?" - ANS-It's an advantage that other companies have due to their business functions.
Mergers and acquisitions are more likely to be motivated by: - ANS-all of the above; innovation
and new markets, desire to compete globally, reach new customers, and expand capacity or
expertise in new products.
What allows product developers to collaborate with multiple supply chains, even for the same
product? - ANS-digital technology
An important reason for implementing PLM in an apparel company is that it: - ANS-all of the
above; manages product from cradle to grave, is a single version of the truth, and manages tech
pack from concept to production.
Which of the following is an example of a company offering supply chain management? -
ANS-Li & Fung
Wholesale brands are: - ANS-Created under a proprietary label and sold at wholesale to
retailers.
True or False: Identification of appropriate sourcing partners requires ongoing analysis and
assessment. - ANS-True
When a store sells only private brand, what may these brands also be called? - ANS-Store
brands
, How does a vertically integrated company seeks to consolidate and/or grow its business? -
ANS-By acquiring a company at a different stage in the supply chain.
An arrangement that grants a business partner exclusive rights to produce or sell products
under a proprietary brand name is known as: - ANS-a licensing agreement
True or False: A more expensive garment is always a higher quality garment. - ANS-False
The result of licensing arrangement between a brand owner and a retailer distribution partner,
giving the retailer all rights to distribute product under that brand name in a particular product
category or categories is known as: - ANS-exclusive brands
The lowest price point category in women's is: - ANS-mass merchant
A brand portfolio is defined as: - ANS-a collection of multiple brands managed by a single
company but not necessarily recognized by consumers as related
Which price point is below Better and appeals to women who are price conscious and prefer
functional, easy-to-care-for apparel over fashion extremes? - ANS-moderate
True or False: A brand is a distinctive name or label that identifies the product or vendor. -
ANS-True
Which of the following basic business functions is more visible today than in the past due to the
complex globalized nature of the textile and apparel business? - ANS-Source
A firm's overall collection of garments that will be offered for sale in specific season called that: -
ANS-seasonal line
Which of the following addresses what product, how much of it, what colors, what sizes and for
what delivery will sent to sent to the store? - ANS-assortment plans
An example of lifestyle brand is: - ANS-Ralph Lauren
Which of the following is true of the price point category of "designer RTW"? - ANS-all of the
above; its also known as "pret-a-porter", the most expensive garments that can be bought off
the rack, usually carrying the name of the person who created the style, and trend forecasting
look to this price point foe the next big thing.
Determining how a garment relates to others similar to it in style, design, fabric, quality and
especially price points is called: - ANS-product positioning
The majority of garments sold in the United States today are purchased from a: - ANS-Mass
merchant
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