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SPC1017 FINAL ZEIGLER EXAM

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SPC1017 ZEIGLER

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SPC1017 FINAL ZEIGLER EXAM 2024-2025

Denotative - ANSWER Dictionary definition of the term, may have numerous
meanings

Connotative: ANSWER Feelings or associations with words (good, negative)


Semantic Triangle - Answer Happens from experience; THOUGHT, SYMBOL,
REFERENCE


Thought - Answer. Part of the Semantic Triangle, what do you think it is (when you
look at something, you have a notion), for example, coffee in a thermos?


Symbol - ANSWER Part of the Semantic Triangle, know WHAT it is (the word or
symbol I think of). For example, understanding what thermos is.


Referent - ANSWER Part of the Semantic Triangle, the actual item, like a thermos
(easier to define with more vocabulary).


Ladder of Abstraction - ANSWER Low vs High level of abstraction (how
concretely can you define an idea, item, etc.)


Low abstraction - ANSWER The purpose of abstraction, phrases like water bottle,
etc. (concrete and easy to define)


High abstraction - ANSWER Abstract ideas, such as love and capital punishment,
which are difficult to describe, can be utilized if they are accompanied by a more
concrete definition.

, Language Environment - ANSWER A means to describe context: people, purpose,
rules, actual talk.


People - Answer Who was present (LE)


Purpose - Answer: Why the people were there (LE)


Rules - ANSWER Govern the circumstance; communication rules by which they
achieve the aim (LE).


Actual Talk - Answer What happened, what words were stated (LE)?



Euphemism - Answer (Benign) language used to avoid saying topics we don't want
to talk about (ex: bathroom, sex, hamburger).



Doublespeak - ANSWER When firms or governments use other terminology to
cover up things (for example, Operation Iraq Freedom).



Racist, sexist, and Abelian language - ANSWER Be careful what you say (it can be
misinterpreted).



Rapport Talk - Answer Language style utilized by women, regarded as week by
men; used to establish connections, set up social networks, and achieve intimacy.



Report Talk - ANSWER. Language style utilized by men, women considered as
bitch if used; used to maintain center stage, be dominant, exchange information,
and maintain status.

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