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RTF 305 Quizzes Exam 1 Practice Questions and Answers (100% Pass)
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RTF 305 Quizzes Exam 1 Practice Questions and Answers (100% Pass) According to Professor Straubhaar's lecture Media Industries, how do newspapers and TV make up for the loss of advertising revenue? A) Producing more attractive content B) Aiming at young people C) Extracting subscription fees ...

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  • August 28, 2024
  • 17
  • 2024/2025
  • Exam (elaborations)
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©SOPHIABENNET@2024/2025 Tuesday, August 20, 2024 10:21 AM


RTF 305 Quizzes Exam 1 Practice
Questions and Answers (100% Pass)

According to Professor Straubhaar's lecture Media Industries, how do
newspapers and TV make up for the loss of advertising revenue?



A) Producing more attractive content

B) Aiming at young people

C) Extracting subscription fees from users

D) Merging with other media companies - Answer✔️✔️-C) Extracting
subscription fees from users

In Media and Ideology, Croteau and Hoynes argue that media texts can be
viewed as sites where "cultural contests over meanings are waged" (161). In
this battle over the ideology, dominant social norms are more likely to be
_________ through _________ of media images.



A) normalized; the repetition

B) marginalized; the distortion

C) harmonized; the accumulation

D) challenged; the resistance - Answer✔️✔️-A) normalized; the repetition




1

,©SOPHIABENNET@2024/2025 Tuesday, August 20, 2024 10:21 AM

Based on Media Now, Chapter 1, _______ is/are the main economic base
for most newspapers and magazines and all commercial television and
radio stations.



A) direct sales

B) usage feed

C) advertising

D) subscriptions - Answer✔️✔️-C) advertising

If you win this week's Powerball, you decide to buy all music radio stations
across the US. According to Professor Straubhaar's lecture Media
Industries, this is most likely to bring about:



A) more competition

B) cross ownership

C) vertical integration

D) horizontal integration - Answer✔️✔️-D) horizontal integration

Post 9/11 there was an exponential rise in the number of news stories
about oppressed Muslim women in Arab countries. In several ways, these
stories were ways to justify U.S policies in the Middle-East and
Afghanistan. This is an example of which of the following:




2

, ©SOPHIABENNET@2024/2025 Tuesday, August 20, 2024 10:21 AM

A) convergence

B) agenda setting

C) technological determinism

D) gatekeeping - Answer✔️✔️-B) agenda setting

According to Stuart Hall, the old view of representation understood
representation as either a true___________ or a ___________________ of
reality.



A) vision; figment

B) lie; illusion

C) reflection; illusion

D) reflection; distortion - Answer✔️✔️-D) reflection; distortion

According to the lecture by Josh Gleich, which of these genres feature the
largest number of gay or transgendered characters?



A) comedy and situational comedy

B) reality television and comedy

C) reality TV and premium channels

D) comedy and drama - Answer✔️✔️-B) reality television and comedy




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