Test 1 Strategic Management test bank
Jeremiah
Terms in this set (101)
The environmental analysis that looks at the STEEP Analysis (Ch 4)
natural environment plus four aspects of the
societal environment is called the
Five years ago, my company's market share trend extrapolation (Ch 4)
was at 5%. Today it is at 10%. In carrying out
my strategic planning for next five years, I
will forecast my market share at the end of
that period will be 15%. This common form of
predicting the future is called
An appropriate substitute for a Coke would a candy bar (Ch 4)
be _____________
Which of the following products/services soccer ball (Ch 4)
would BEST suggests a global industry
approach?
Environmental uncertainty is a combination Degree of complexity and degree of change (Ch 4)
of
When using the Delphi Technique, the job of provide as accurate a picture of the future as possible. (Ch 4)
the experts is to _____________:
The aging of the U.S. population would sociocultural force (Ch 4)
represent a(n) _____________ for a business
seeking to understand their business
environment
In preparing an EFAS, the analyst looks at opportunities and threats (Ch 4)
_________________.
A company that tends to operate in at least analyzer (Ch 4)
two industries, with one or more industries
being stable and one or more being variable
would be considered a(n):
Having economies of scale as a key success A barrier to entry for a small start-up hoping to break into the industry (Ch 4)
factor in an industry usually represents
Test 1 Strategic Management test bank
_____________.
1/11
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If Wal-Mart were to decide to enter the driving force, task (Ch 4)
automobile distributor business, this would
represent a monumental shift in that industry
and over time would fundamentally change
its competitive landscape. Wal-Mart's entry
into this market would represent a
_ ___________ originating from the
_ ________ environment for the automobile
distributor's industry
Gillette puts a great deal of emphasis on prospector (Ch 4)
developing new products with an eye
toward making sure its current product is
replaced as industry leader by its new
product. As such, Gillette would be classified
as a(n):
The primary protection offered by cost It keeps cost down.? (Ch 4)
leadership against the relative powers of
both suppliers and buyers is
5. Congress passed the Clean Air Act in e. political-legal, sociocultural (Ch 4)
response to the public's newfound
environmental concerns and outrage over
what it (the public) perceived to be
unrestrained corporate pollution. In
response, a number of industries such as
utilities and automobile manufacturers have
had to make dramatic changes in the
technology used in the creation and
operation of their products. These industries
are responding to a change in the
_ ________ environment that was brought
about by changes in the ________________
environment
6. With the "graying of America," a number of d. sociocultural (Ch 4)
industries such as travel (i.e.), golf, and
assisted living communities have
experienced tremendous growth. These
companies are capitalizing on the aging of
the American population by closely
monitoring the changes in the ________________
environment.
7. When the pressure for coordination is a. global. (Ch 4)
strong and the pressure for local
responsiveness is weak for multinational
corporations within a particular industry, the
industry will tend to become
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