BUSN 101 TEST QUESTIONS AND ANSWERS ALL CORRECT
What do B2B buyer-seller situations often involve?
A) frequent and enduring buyer-seller relationships
B) incidental buyer-seller interactions
C) buyers and sellers with limited training
D) short-term buyer-seller relationships
E) commercial...
What do B2B buyer-seller situations often involve?
A) frequent and enduring buyer-seller relationships
B) incidental buyer-seller interactions
C) buyers and sellers with limited training
D) short-term buyer-seller relationships
E) commercial buyer-seller networks - Answer-D) short-term buyer-seller relationships
What do consumers exhibit when they regularly purchase products because they are
satisfied with the products' performance?
A) aspirations
B) cultural influence
C) social influence
D) brand loyalty
E) expectations - Answer-D) brand loyalty
Which of the following is the name for the economic value of all of the products that a
country exports minus the economic value of its imports?
A) balance of foreign competition
B) balance of domestic competition
C) balance of trade
D) balance of payments
E) balance of supply and demand - Answer-C) balance of trade
Which of the following would be considered a high-contact system?
A) gas company
B) electric company
C) lawn care company
D) barber shop
E) postal delivery - Answer-D) barber shop
Which term describes services that cannot be produced ahead of time?
A) transformed
B) low-contact
C) unstorable
D) intangible
E) consistent - Answer-C) unstorable
, When a company makes products available where they are convenient for consumers,
it creates which type of utility?
A) time
B) form
C) place
D) possession
E) leisure - Answer-C) place
Marketing does not stop with the sale of a product. What is the term that describes what
happens after the sale?
A) postpurchase evaluation
B) prepurchase evaluation
C) rational motives
D) emotional motives
E) evoked set - Answer-A) postpurchase evaluation
How are the individual Federal Reserve Banks organized?
A) by size of financial institution members-small, medium, large, etc.
B) by type of financial institution members-commercial banks, credit unions, etc.
C) by geographical region-Southeast, Northeast, West, etc.
D) by financial purpose-buying, lending, interest controlling, etc.
E) by legislative districts-10th District of Massachusetts, 1st District of Colorado, etc. -
Answer-C) by geographical region-Southeast, Northeast, West, etc.
Which of the following statements BEST describes why U.S. Treasury securities have
always been considered risk-free investments?
A) They are backed by the U.S. government.
B) They have a guaranteed rate of return.
C) They are easily sold.
D) They are readily available for purchase.
E) They earn a great profit on the international money market. - Answer-A) They are
backed by the U.S. government.
Which of the following refers to the combination of channels that a firm selects to get a
product to end users?
A) distribution mix
B) transportation strategy
C) merchandising system
D) marketing plan
E) retail system - Answer-A) distribution mix
As ABC Enterprises has grown during the past few years, more and more workers have
been hired from the local Ethiopian population. A number of incidents at the firm have
arisen during this time regarding certain customs prevalent among these new workers.
Which of the following forms of leadership does the management of this firm need to
utilize in order to most harmonize this situation?
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