CS 1032 Chapter 9 Exam With 100%
Correct And Verified Answers
Social media (SM) - Correct Answer-Use of information
technology to support sharing of content among networks of
users
- enables communities of practice
Social media information system (SMIS) - Correct Answer-
Information system that supports the sharing of content
among networks of users
3 SMIS roles - Correct Answer-- social media providers
(companies that provide platforms)
- users (individuals and organizations who use SM to build
social relationships)
- communities
Viral hook - Correct Answer-Causes someone to share an
ad, link, file, etc.
Content data - Correct Answer-Provided by users
Connection data - Correct Answer-Data about relationships
Social CRM - Correct Answer-CRM that includes social
networking elements and gives the customer much more
power and control in customer/ vendor relationship
Vendarsol
, Crowdsourcing - Correct Answer-Dynamic social media
process of employing users to participate in product design
or product redesign
Business-to-consumer (B2C) - Correct Answer-E-commerce
sales between supplier and retail customer
Business-to-business (B2B) - Correct Answer-Ecommerce
sales between companies
Internal - Correct Answer-Use SM to improve
communication within organization
Capital - Correct Answer-Resources that are invested with
the exception of future gain
Human capital - Correct Answer-Investment in human
knowledge and skills for future profit
Social capital - Correct Answer-Investment in social
relations with exception of returns
Physical capital - Correct Answer-Produce goods and
services
Influencer - Correct Answer-Individual whose opinion can
force a change in others behaviours and beliefs
Strength of relationship - Correct Answer-Likelihood a
person or other organization in a relationship will do
something that will benefit the organization
Vendarsol
Correct And Verified Answers
Social media (SM) - Correct Answer-Use of information
technology to support sharing of content among networks of
users
- enables communities of practice
Social media information system (SMIS) - Correct Answer-
Information system that supports the sharing of content
among networks of users
3 SMIS roles - Correct Answer-- social media providers
(companies that provide platforms)
- users (individuals and organizations who use SM to build
social relationships)
- communities
Viral hook - Correct Answer-Causes someone to share an
ad, link, file, etc.
Content data - Correct Answer-Provided by users
Connection data - Correct Answer-Data about relationships
Social CRM - Correct Answer-CRM that includes social
networking elements and gives the customer much more
power and control in customer/ vendor relationship
Vendarsol
, Crowdsourcing - Correct Answer-Dynamic social media
process of employing users to participate in product design
or product redesign
Business-to-consumer (B2C) - Correct Answer-E-commerce
sales between supplier and retail customer
Business-to-business (B2B) - Correct Answer-Ecommerce
sales between companies
Internal - Correct Answer-Use SM to improve
communication within organization
Capital - Correct Answer-Resources that are invested with
the exception of future gain
Human capital - Correct Answer-Investment in human
knowledge and skills for future profit
Social capital - Correct Answer-Investment in social
relations with exception of returns
Physical capital - Correct Answer-Produce goods and
services
Influencer - Correct Answer-Individual whose opinion can
force a change in others behaviours and beliefs
Strength of relationship - Correct Answer-Likelihood a
person or other organization in a relationship will do
something that will benefit the organization
Vendarsol
