In only one product segment, diminishing returns for inside sales is reached at - ️️30
`An increase in promotional budgets have: - ️️diminishing returns
A 6 month project in R&D costs____________; while a 12 month project in R&D costs ________. - ️️500,000;1,000,000
A bond with the n...
A 6 month project in R&D costs____________; while a 12 month project in R&D costs ________. - ✔
✔ 500,000;1,000,000
A bond with the number 12.6S2005, indicates that: - ✔ ✔ the interest rate is 12.6%; due on
December 31, 2005.
A new unit of capacity costs $6 for the floor space plus $4 times - ✔ ✔ automation rating
A product's __________ does not play a role in the rough cut - ✔ ✔ age
A product's demand is driven by - ✔ ✔ customer survey
customer survey score is driven by four p's
A production line with 1000 units of capacity has a max production capability of: - ✔ ✔ 2000
A segment manager's task is to - ✔ ✔ verify the products entering and leaving a segment, the margin
potential for those products, capacity level and the distribution system as compared to competitors.
According to Capstone, Complement is best defined as: - ✔ ✔ the number of workers in your
workforce this year.
Account Receivables lag impacts sales. At no credit terms, the customer survey score falls to about
______ % of maximum, at 30 days, the score is _____ %, at 60 days, the score is ______%. - ✔ ✔
60,93,99.3
Adding one additional unit of capacity costs - ✔ ✔ $6 + ($4 x Automation Level).
As a general rule, stock issues are used to: - ✔ ✔ Fund long term investments in capacity and
automation.
As a manager you need to change the automation level of your segment from 2 to 5. The line has a
capacity of 2 million. How much would it cost? - ✔ ✔ b. $24 million
2 000 000 (5-2) 4 = 24 000 000
,Assuming no additional product promotion, what percent of customers, reached through last year's
marketing campaign will carry over into the current year? - ✔ ✔ 67%
At the start of the simulation, all assembly lines have an automation level between: - ✔ ✔ 3.0 - 5.0
At the start of the simulation, your production plant has ___lines with room for ____more - ✔ ✔ 5 ,
3
At what dollar amount above the segment guidelines is all consumer appeal lost? - ✔ ✔ $5
At what rate is inventory carrying cost charged? - ✔ ✔ 12%
beginning segment growth rates - ✔ ✔ traditional = 9.5%
low end = 12%
high end = 16.1%
perfromance = 20%
size = 18.1%
Benchmarking reduces - ✔ ✔ administrative costs
Broad Cost Leader - ✔ ✔ This strategy will allow us to maintain a presence in every market segment.
Competitive advantage will be gained by keeping R&D costs, Production costs and raw material costs to
a minimum, enabling us to compete on the basis of price. We will price below average. We will increase
automation levels to improve our margins and to make it acceptable to run second shift/overtime
broad differentiation - ✔ ✔ This strategy will allow us to maintain a presence in every market
segment. Competitive advantage will be gained by distinguishing our product with an excellent design,
high awareness, and easy accessibility. We will develop an R&D competency that keeps our designs
fresh and exciting. Our products will keep pace with the market, offering improved size and
performance. The price of the products will be above average and capacity will expand as we generate
higher demand.
Capital needed for company activities cannot be acquired through: - ✔ ✔ arbitrarily firing
employees.
Capital used for financing activities can be acquired through_______________. - ✔ ✔ a. Current debt
b. Stock issues
c. Bond issues
d. Profits
, Cash position is - ✔ ✔ the cash position at the beginning of the round and a projection of the cash
position at the end of the round.
Changing MTBF will - ✔ ✔ have no impact on Perceived Age.
Combining size and performance creates a product attribute known as - ✔ ✔ positioning.
Companies can enter a Recruiting Spend budget up to an additional ____. - ✔ ✔ $5,000
Companies with this strategy state their vision as follows: Low priced products for the whole industry,
our brands offer solid value. Our primary stakeholders and bondholders, customers, stockholders and
management. - ✔ ✔ broad cost leader
Cost Leader with Product Life Cycle Focus - ✔ ✔ This strategy attempts to gain a competitive
advantage by keeping R&D costs, production costs and raw material costs to a minimum in order to
compete on the basis of price. The product life cycle focus will enable sales for many years on each new
product introduced into the High End segment. Products will begin their lives in the High End, mature
into Traditional and finish as Low End products before they are retired and their assets harvested.
Customers evaluate the sensor industry based on: - ✔ ✔ a. Positioning.
b. Reliability.
c. Age.
d. Price.
Customers go through ________________stage(s) as they make their purchase decisions - ✔ ✔ fine
cut and rough cut
Customers that are willing to pay for products with cutting edge technology that are fast performing and
small in size are in the - ✔ ✔ high end segment
Customers that want low prices and are willing to sacrifice miniaturization and performance are in the -
✔ ✔ low end segment
Customers that want proven products and current technology of moderate size and performance are in
the - ✔ ✔ traditional segment
Customers that want small products and are willing to sacrifice performance are in the - ✔ ✔ size
segment
Depreciation is calculated: - ✔ ✔ over a straight line 15-year period.
Different customer demands impact the drifting speed of the segments such that: - ✔ ✔ High End,
Performance and Size drift at a faster rate than the other segments
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