Summary
Summary International Business chapter 4
- Course
- Institution
- Book
This is a summary of chapter 4 from the Global Business book by Mike Peng. This is for the course International Business at RUG.
[Show more]
Connected book
Book Title:
Author(s):
- Edition:
- ISBN:
- Edition:
More summaries for
-
Test Bank for Global Business 4th Edition by Mike Peng.
-
INTERNATIONAL BUSINESS FOR E&BE | Summary (RUG)
-
Samenvatting Global Business, ISBN: 9781305500891 International Business (EBP808C05)
Seller
Follow
melissastevelink
Reviews received
Content preview
4. Leveraging Resources and CapabilitiesOne leading tool in global business is SWOT analysis. A SWOT analysis
determines a firm’s strengths (S), weaknesses (W), opportunities (O), and threats
(T).
- Institution based view: external O and T
- Resource-based view: internal S and W
VRIO framework: value (V), rarity (R), imitability (I), and organization (O).
§1. Understanding Resources and Capabilities
Basic proposition of the resource-based view: a firm consists of a bundle of
productive resources and capabilities.
- Resources and capabilities “the tangible and intangible assets a firm
uses to choose and implement its strategies.”
o Tangible resources and capabilities assets that are observable
and easily quantified. Broadly organized in four categories: financial,
physical, technological, and organizational.
o Intangible resources and capabilities assets that are harder to
observe and more difficult (or even impossible) to quantify.
Examples include: human, innovation, and reputational resources
and capabilities.
§2/§3. Resources, Capabilities, and the Value Chain
A value chain is a stream of activities from upstream to downstream that add
value. The value chain typically consists of two areas: primary activities and
support activities. Each activity requires a number of resources and capabilities.
Value chain analysis forces managers
to think about firm resources and
capabilities at a very micro, activity-
based level. The key for firms is to
examine whether the firm has
resources and capabilities to perform a
particular activity in a manner superior
to competitors – a process known as
benchmarking in SWOT analysis.
Outsourcing turning over an activity to
an outside supplier that will perform
the activity on behalf of the local firm.
Four terms (in-house versus outsource):
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller melissastevelink. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $3.26. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
62890 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now