Writing good survey questions is a mix of ____ and _____. correct answers science and art
The following are all things that might ____ the way that respondents ____?
- memory
- social desirability
- better than average effect correct answers affect answer
The following are all attributes o...
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Writing good survey questions is a mix of ____ and _____. correct answers science and art
The following are all things that might ____ the way that respondents ____?
- memory
- social desirability
- better than average effect correct answers affect answer
The following are all attributes of ____ survey items:
- Reliable:
- Valid:
- Discriminating/ Sensitive
- Precise correct answers good
The following are all things you ____ your respondents to do:
- Understand your question, the way you intended
- Do so quickly
- Answer your question honestly and accurately correct answers want
The following describe a what type of survey item:
- provide consistent measures in comparable situations correct answers Reliable
The following describe a what type of survey item:
- answers correspond to what they are intended to measure correct answers Valid
The following describe a what type of survey item:
- able to differentiate among individuals responses. correct answers Discriminating/sensitive
The following describe a what type of survey item:
- responses represent respondents' real state precisely correct answers precise
Good survey items have a a combination of well ____ questions and ____ response formats
correct answers written
suitable
Good Questions - How do we ensure that question are clear? correct answers use simple
language
Good Questions - _____ measures generally based on sentence length & word difficulty correct
answers readability
Include Flesch Reading Ease, Flesch-Kincaid Grade Level Index, SMOG (Simple Measure of
Gobbledygook), Gunning Fog Index
, Good Questions - We should _____ jargon/technical language, slang, abbreviations when writing
survey questions.
- E.g., Agree/disagree that...use of pure THC in medicinal preparations should be legal
...personal use of grass should be legalized
...growing Cannabis sativa for personal use should be legalized correct answers avoid
Good Questions - We should _____ double-barrelled questions.
- include "and", "or", or "but"
- contain positive and negative elements in the same sentence correct answers avoid
Good Questions - We should _____ ambiguous, vague, confusing words/phrases/questions.
E.g., Indefinite words or response options
- Do you drink alcohol regularly?
- Did you exercise last week?
- Do you work full time/part time/unemployed? correct answers avoid
Good Questions - We should avoid _____, especially double ____.
Adds complexity, decreases readability
- Some respondents overlook "not"
E.g., The government should not legalize marijuana
E.g., Do you agree or disagree that personal use of marijuana should not be a criminal offence?
E.g., Policies that do not safeguard the environment are bad correct answers negatives
negatives
Good questions are ____.
- Avoid emotional or biased language correct answers unbiased
Good Questions - We must be aware that ____ wording differences can bias _____.
E.g., 2005 Pew Research survey of attitudes to euthanasia
- "making it legal for doctors to give terminally ill patients the means to end their lives": 51% in
favour
- "making it legal for doctors to assist terminally ill patients in committing suicide": 44% in
favour correct answers subtle
responses
Good Questions - We must avoid using ____ bias when writing questions.
E.g., Health authorities say that marijuana use increases the risk of mental health problems. Do
you agree? correct answers prestige
bias arising when prestigious person/group associated with specific response
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