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MFT EXAM QUESTIONS WITH COMPLETE SOLUTIONS
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MFT EXAM QUESTIONS WITH COMPLETE SOLUTIONS
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ESTUDYMFT EXAM QUESTIONS WITH COMPLETE
SOLUTIONS
**1. In North America and Asia, Bauer has to revise the cellular communication components of its
products because of different mobile phone standards. What strategy is Bauer using?**
- A) Product adaptation; promotion extension
- B) Product invention; promotion reduction
- C) Standardization; promotion adaptation
- D) Market penetration; promotion expansion
**✔✔ - Answer: A) Product adaptation; promotion extension**
---
**2. Bauer prices its premium business model at 500 euros, and it costs $600 in the U.S. with an
exchange rate of $1.20 per euro. If the exchange rate changes to $1.15 per euro, what will happen to the
firm's price in the U.S.?**
- A) Rise, and the company will lose its price advantage
- B) Stay the same, and the company will keep its price advantage
- C) Fall, and the company will gain more price advantage
- D) Rise, and the company will keep its price advantage
**✔✔ - Answer: A) Rise, and the company will lose its price advantage**
---
**3. A consumer is disappointed with her home audiovisual system after seeing a friend's system stream
video content wirelessly. What stage of the consumer purchase process is she experiencing?**
- A) Problem recognition
- B) Information search
- C) Evaluation of alternatives
- D) Postpurchase dissonance
**✔✔ - Answer: D) Postpurchase dissonance**
,ESTUDY
---
**4. A company breaks even in June by selling 2,200 units and earns a profit of $875 in July by selling
2,450 units. If the sales price and variable costs are the same in both months, what are the fixed costs?**
- A) $7,700
- B) $6,500
- C) $8,200
- D) $9,300
**✔✔ - Answer: A) $7,700**
---
**5. Production techniques, electronic computers, and data analytics are examples of which force in the
environmental process?**
- A) Economic
- B) Technological
- C) Social
- D) Political
**✔✔ - Answer: B) Technological**
---
**6. Which of the following types of securities represents ownership in a firm without priority for
dividends or priority in bankruptcy?**
- A) Preferred stock
- B) Common stock
- C) Bonds
- D) Convertible bonds
**✔✔ - Answer: B) Common stock**
---
**7. A fashion retailer uses special algorithms to find unexpected buying relationships in consumer
purchasing patterns. What is this process called?**
, ESTUDY
- A) Market segmentation
- B) Customer profiling
- C) Data mining
- D) Inventory analysis
**✔✔ - Answer: C) Data mining**
---
**8. As the number of units produced increases, which cost is most likely to increase immediately?**
- A) Overhead costs
- B) Direct materials used
- C) Fixed costs
- D) Depreciation costs
**✔✔ - Answer: B) Direct materials used**
---
**9. If a company is earning positive economic profits, which of the following statements is true?**
- A) The company's total revenue is less than its costs
- B) The company's price is equal to its marginal cost
- C) The company's average cost of production is lower than the price
- D) The company's fixed costs are zero
**✔✔ - Answer: C) The company's average cost of production is lower than the price**
---
**10. What tool is used to protect a local area network (LAN) from security breaches while allowing
access to legitimate outside users?**
- A) Router
- B) Modem
- C) Firewall
- D) Antivirus software
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