Section 1: Background of SME/SMME Provide a summary on the background of your
chosen SME/SMME. In the background, provide information on the products or services
the SME/SMME offers, where it is situated and who its current customers are (a
maximum of one page discussion). (5) Section 2: Assi...
MNM2615 ASSESSMENT 3 SEMESTER 2 2024 Discuss the industries that Africa requires with a view to establishing a business in Africa Provide an example of which industry the chosen SME falls into and p...
, Table of Contents
1. Introduction ......................................................................................................................................... 3
2. Background of JoyTech.......................................................................................................................... 3
Target Market....................................................................................................................................... 3
Business Growth and Strategies ............................................................................................................. 3
Sustainability Initiatives ............................................................................................................................ 3
3. Assignments 01 Corrections and Suggestions.......................................................................................... 4
Overview of Corrections ........................................................................................................................ 4
4. Establishing a Business in Africa ............................................................................................................. 5
a) Required Industries ........................................................................................................................... 5
b) Industry Contributions of JoyTech (10 marks) ..................................................................................... 5
5. Marketing Environment......................................................................................................................... 7
a) Factors Affecting Marketing Decisions ................................................................................................ 7
b) Practical Examples of Marketing Decisions (10 marks)......................................................................... 7
6. Challenges of Doing Business in Africa.................................................................................................... 8
a) Theoretical Discussion ....................................................................................................................... 8
b) Practical Examples for JoyTech .............................................................................................................. 8
7. Recommendations ................................................................................................................................ 9
8. Conclusion.......................................................................................................................................... 10
9. References ......................................................................................................................................... 11
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller GeniusGears. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $2.81. You're not tied to anything after your purchase.
