DPR3705 Assignment 2 Semester 2 2024 – Due 27 September 2024
DPR3705 Assignment 2 Semester 2 2024 – Due 27 September 2024.
DPR3705 Assignment 2 Semester 2 2024 – Due 27 September 2024.
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University of South Africa
Strategic Planning and Advisement
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DPR3705 Assignment
2 (COMPLETE
ANSWERS) Semester 2
2024 - DUE 27
September 2024 ;
100% TRUSTED
Complete, trusted
solutions and
explanations.
ADMIN
[COMPANY NAME]
, DPR3705 Assignment 2 (COMPLETE ANSWERS)
Semester 2 2024 - DUE 27 September 2024 ; 100%
TRUSTED Complete, trusted solutions and explanations.
Activity 1 3.1 Define the concept of Strategic change. (2) 3.2
Describe seven barriers to the implementation of a corporate
communication strategy as envisaged by Ehlers and Lazenby.
(14) 3.3 Explain four types of forces which lead to strategic
change in the organisation. (4) Sub-total: 20
Here are the answers to the activity questions on strategic
change and corporate communication:
3.1 Define the Concept of Strategic Change (2 marks)
Strategic Change refers to significant alterations in an
organization’s long-term goals, strategies, or direction to
respond to internal or external factors. This change involves re-
evaluating and modifying an organization's strategic objectives,
business models, or operational practices to align with evolving
market conditions, competitive pressures, or new opportunities.
3.2 Describe Seven Barriers to the Implementation of a
Corporate Communication Strategy as Envisaged by Ehlers
and Lazenby (14 marks)
According to Ehlers and Lazenby, the following seven barriers
can hinder the implementation of a corporate communication
strategy:
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