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MNM3709 Assignment 3 Semester 2 2024 - DUE 1 October 2024
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MNM3709 Assignment 3 Semester 2 2024 - DUE 1 October 2024 QUESTIONS WITH ANSWERS
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[Date]MNM3709
Assignment 3 Semester
2 2024 - DUE 1
October 2024
QUESTIONS WITH ANSWERS
, MNM3709 Assignment 3 Semester 2 2024 - DUE 1 October 2024
QUESTION 1
Evaluate the three generic strategies that companies can use to create a competitive
advantage in Wiid, et al. (2020; 2024).
Explain using practical examples what strategy OBC Meat and Chicken has used
to create a sustainable competitive advantage. Keep each example and justification
under 100 words.
MARKING RUBRIC FOR QUESTION 1 Strategies 0 Mark 1 Mark 2 Marks
Selection of generic strategy No choice with justification is provided. The choice
of strategy or justification is not relevant to OBC. The information provided is
incorrect. Only a choice of strategy with justification is provided/correct for OBC.
A clear, correct choice of strategy with justification is provided for OBC.
Justification for choice of strategy Only theoretical discussion is provided. The
choice of strategy does not apply to OBC Meat and Chicken. An incorrect theory is
applied in the practical example. The student copied examples from other sources
including but not limited to websites/other students/AI generated examples. The
student did not show evidence of thinking critically or applying practical
knowledge. Example is related to OBC but lacks details or is not clear. The student
has attempted to connect the strategy to OBC but the connection is inadequate. The
student has showed some critical thinking but it is limited. The explanation is too
long (more than 100 words). A clear but brief example of the strategy is provided
for OBC. The student has demonstrated critical thinking and application of
practical knowledge in a clear, concise manner. In-text citations and verbatim
copying No in-text citations are provided. Sentences or paragraphs are copied
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