Capsim Preview Test Questions |Latest
Release|
All of the following are important considerations before lowering a product selling price EXCEPT:
Does our company have enough contribution margin to cover costs for that product?
As a low-cost producer, we are expected to have the lowest price...
book value *Ans* equity divided by shares outstanding
broad cost leader strategy *Ans* maintains a presence in both segments. low priced products with
solid value
broad differentiation strategy *Ans* maintains a presence in both segments, products with excellent
design, high awareness and easy accesibility, premium products for the industry
Capital can be acquired through: *Ans* current debt, stock issues, bond issues, profits
, cost leader with product lifecycle focus *Ans* competitive advantage on the basis of price to reap
sales, reliable products for mainstream customers
differentiation with product lifecycles *Ans* distinguishes products with excellent design, high
awareness, easy accessibility, above average pricing, premium products (brand name)
Finance department is concerned with *Ans* 1. acquiring capital
2. establish a dividend policy
3. setting accounts payable and accounts receivable policy
4. drive a good financial structure
5. selecting and monitoring performance measures
for each product, the production department *Ans* schedules number of units to manufacture, and
changes capacity and automation
Foundation fast track *Ans* an industry report that has key info about your company and your
competitors
healthy margin *Ans* difference between a products manufacturing cost and its price
High Tech priority *Ans* 1. Ideal Position Pfmn 7.4 Size 12.6 33%
2. Age Ideal Age = 0.0 29%
3. Price $25.00 - 45.00 25%
4. Reliability MTBF 17000-23000
high tech segment circles move at what rate on the perceptual map every year? *Ans* 1
human resources module adresses these areas: *Ans* 1. complement
2. caliber
3. training
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