In the western tradition, the first typefaces were modelled after what? - ANS calligraphy
Where was movable type used before Gutenberg? - ANS china
When did Gutenberg "invent" the printing press? - ANS around 1440
What is this called? - ANS serif
Lecture 2 - ANS
Which principle of design is not discussed in the assigned video? - ANS texture
Which is not an aspect of space discussed in the video? - ANS interior & exterior
From the video, what is the three-stage process of marketing hierarchy? - ANS attract > intrigue
> the message
Which of these is not an aspect of hierarchy discussed in the video? - ANS interactivity
Lecture 3 - ANS
What is the interior of a letterform called? - ANS counter
Which of these is a standard unit of measurement in typography? - ANS pica
What do we call the distance between the baseline of a line of type and the tops of the main
body of lowercase letters, excluding ascenders or descenders? - ANS x-height
Does a part of a letterform typically extend above the cap height? - ANS yes
Asynchronous Quiz: Type Anatomy - ANS
What is the bottom line called? - ANS baseline
What is the space inside a letter called? - ANS counter
What is this glyph called? - ANS ligature
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