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MNM3709 Assignment 3 Semester 2 2024 - DUE 1 October 2024
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QUESTIONS WITH ANSWERS MNM3709 Assignment 3 Semester 2 2024 - DUE 1 October 2024
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MNM3709 Assignment 3Semester 2 2024 - DUE 1
October 2024
QUESTIONS WITH ANSWERS
[School]
[Course title]
, MNM3709 Assignment 3 Semester 2 2024 - DUE 1 October 2024
QUESTION 1
Evaluate the three generic strategies that companies can use to create a competitive advantage in
Wiid, et al. (2020; 2024).
Explain using practical examples what strategy OBC Meat and Chicken has used to create a
sustainable competitive advantage. Keep each example and justification under 100 words.
MARKING RUBRIC FOR QUESTION 1 Strategies 0 Mark 1 Mark 2 Marks Selection of
generic strategy No choice with justification is provided. The choice of strategy or justification is
not relevant to OBC. The information provided is incorrect. Only a choice of strategy with
justification is provided/correct for OBC. A clear, correct choice of strategy with justification is
provided for OBC. Justification for choice of strategy Only theoretical discussion is provided.
The choice of strategy does not apply to OBC Meat and Chicken. An incorrect theory is applied
in the practical example. The student copied examples from other sources including but not
limited to websites/other students/AI generated examples. The student did not show evidence of
thinking critically or applying practical knowledge. Example is related to OBC but lacks details
or is not clear. The student has attempted to connect the strategy to OBC but the connection is
inadequate. The student has showed some critical thinking but it is limited. The explanation is
too long (more than 100 words). A clear but brief example of the strategy is provided for OBC.
The student has demonstrated critical thinking and application of practical knowledge in a clear,
concise manner. In-text citations and verbatim copying No in-text citations are provided.
Sentences or paragraphs are copied verbatim from sources. Synonyms are used to present the
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