SAFe APM Exam Quizzes & Correct Answers/ . Terms like:
Qualitative research fuels innovation when designed to explore what?
Ideas for improving Feature throughput a PI
The context in which Customers use the product
Feature adoption rates
Feasibility of copying a competitive Feature - Answer...
SAFe APM Exam Quizzes & Correct Answers/
2024-2025.
Qualitative research fuels innovation when designed to explore what?
Ideas for improving Feature throughput a PI
The context in which Customers use the product
Feature adoption rates
Feasibility of copying a competitive Feature - Answer: Ideas for improving Feature throughput a
PI
What is the most important planning question for primary research?
Who will be asked?
What will be asked?
How many people will be asked?
What research medium will be used? - Answer: Who will be asked?
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,What is the primary data used in market research?
Developing hypotheses
Market Structuring
Testing hypotheses
Market sizing - Answer: Developing hypotheses
What research game is primarily used to better understand the priorities of Solution
requirements?
Buy a Feature
Speed Boat
Spider Web
Start Your Day - Answer: Buy a Feature
Which research game is primarily used to better understand Customer needs?
Prune the Product Tree
Buy a Feature
Spider Web
Show and Tell - Answer: Prune the Product Tree
What is one characteristic that is an essential part of market segmentation?
Validating that the segment is valuable enough to be economically feasible
Exploring competition within the segment
Determining if the organization already has strong sales within the segment
Evaluating if segment members view the organization positively - Answer: Validating that the
segment is valuable enough to be economically feasible
A company that typically markets to small companies has a growth strategy to sell to larger
organizations. The Product Manager is in charge of a new application and must recommend
which of the following segments to address first.
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, Segment 1: Top 1,000 very large companies (over 25,000 employees); dominated by large
Enterprise application vendors who sell the app as an add-on module but need to be better
integrated into their other applications. Customer anecdotes indicate low satisfaction.
Segment 2: 5.8 million US-based small businesses (under 500 employees); tasks are often done
in spreadsheets. Competitors are small privately-owned software companies offering desktop-
based solutions. The company already has a good market share in this segment.
What should be the recommendation for the next 12 months?
Choose segment 1
Choose segment 2
Find another segment
Choose both - Answer: Choose segment 1
What is a key factor in determining the value of a market segment?
The amount Customers are willing to pay for products or services
Availability of materials and people in sufficient quantities
Time criticality in product delivery
Where the products and services will be sold - Answer: The amount Customers are willing to
pay for products or services
Which factor must be included when building a model of market segment value?
Number of existing competitors
Number of product configurations that will be offered
Number of servers it will take to deliver the value
Number of product distributors - Answer: Number of existing competitors
What is an important step that increases confidence in the projected value of a market segment
when integrating data from multiple sources?
Keeping calculations transparent and continually updated as more accurate information
becomes available
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