What is memory? - answer ✅✅memory is the process by which we
encode, store, and retrieve information
Encoding - answer ✅✅the processing of information into the memory
system—for example, by extracting meaning.
Storing in memory - answer ✅✅maintain in memory
Retrieving - answer ✅✅recovering information for use
Clive Wearing Case Study - answer ✅✅-damage to frontal lobe and
hippocampus
-retrograde amnesia- couldn't remember past memories
amnesic - answer ✅✅a person with severe memory deficits
,what is the multimodal brain - answer ✅✅different regions of the brain
are specialized for processing different sensory inputs
what is an experience - answer ✅✅simultaneous activation of multiple
(specialized) regions of the brain
Could Clive Wearing have an experience? - answer ✅✅Yes, he just
couldn't make a memory record of the experience
Where is the hippocampus located? - answer ✅✅medial temporal lobe
Atkinson Shiffrin Model - answer ✅✅A model for describing memory in
which there are three distinguishable kinds of memory (sensory, short
term, long term) through which info passes in a sequential way as it is
processed.
sensory memory - answer ✅✅the immediate, very brief recording of
sensory information in the memory system
short-term memory - answer ✅✅activated memory that holds a few
items briefly, such as the seven digits of a phone number while dialing,
before the information is stored or forgotten
long term memory - answer ✅✅the relatively permanent and limitless
storehouse of the memory system. Includes knowledge, skills, and
experiences.
, Where's the memory engram stored in your brain? - answer ✅✅- it's
stored in the regions regions that were activated during the original
experience
George Sperling's Experiment - answer ✅✅Exposed people to a 1/20th
of-a-second view of a grid of letters, followed by a tone which told them
which row of letters to pull from iconic memory and recall; Suggested a
capacity of 9 - 12 items
What were George Sperlings Results? - answer ✅✅Recall of row was
almost perfect when associated with a tone, regardless of which row was
asked to be repeated
- supported the belief that we had the entire image in our mind
Estimated Letters in Iconic Image = - answer ✅✅(# of letters reported
from a row) X (# of rows)
What did George Sperling believe about photographic memory? - answer
✅✅George Sperling believed everyone had photographic memory but it
goes away before you can finish reading it off
Whats the difference between whole and partial report in sperlings
experiment ? - answer ✅✅Whole report is when subjects had to
remember all letters on grid
Partial report is when they had to remember one row of the grid
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