CALP (Certified Apartment Leasing
Professional) Study Guide
The iiimplementation iiand iiuse iiof iia iiresident iiportal iican iiincrease iithe iieffectiveness iiof
iithe iistaff's: ii
A. iiAdherence iito iifair iihousing iilaws. ii
B. iiLead iiresponse iitime iiand iiclosing iirates. ii
C. iiCommunication iiwith iithe iiapartment iicommunity. ii
D. iiSocial iimedia iiuse iiand iirelationship iimarketing iiefforts. ii- iiCorrect iiAnswers ii-C.
iiCommunication iiwith iithe iiapartment iicommunity
Which iifocus iiin iia iisales iipresentation iiis iiMOST iilikely iito iiincrease iia iileasing
iiprofessional's iieffectiveness? ii
A. iiOnline iipresence ii
B. iiEmotional iiappeal ii
C. iiFinancial iipromotions ii
D. iiFair iihousing iicompliance ii- iiCorrect iiAnswers ii-B. iiEmotional iiappeal
What iiare iithe iiphysical iichanges iimade iito iian iiapartment iihome iior iicommon iiarea iito
iiprotect iithe iifair iihousing iirights iiof iipersons iiwith iidisabilities?
ii
A. iiAccommodations ii
B. iiConsiderations ii
C. iiModifications ii
D. iiRegulations ii- iiCorrect iiAnswers ii-C. iiModifications
Who iiis iiresponsible iifor iithe iiaccuracy iiof iidata iicollected iion iia iiresident iiapplication? ii
A. iiApplicant ii
B. iiProperty iimanager ii
C. iiLeasing iiprofessional ii
D. iiCredit iireporting iiagency ii- iiCorrect iiAnswers ii-A. iiApplicant
All iiof iithe iifollowing iiare iipart iiof iian iiapartment iicommunity's iicurb iiappeal iiEXCEPT
iithe: ii
A. iiWebsite. ii
B. iiLeasing iicenter. ii
C. iiModel iiapartment(s). ii
D. iiMaintenance iioffice. ii- iiCorrect iiAnswers ii-D. iiMaintenance iioffice
The iikey iito iia iigood iisales iipresentation iiis iito iimatch iithe iiprospect's iiwants iiand iineeds
iito iithe iicommunity's: ii
A. iiPrice iiand iilocation. ii
B. iiDemographics iiand iilifestyle. ii
C. iiExpectations iiand iiavailability. ii
D. iiFeatures iiand iibenefits ii- iiCorrect iiAnswers ii-D. iiFeatures iiand iibenefits
Which iipiece iiof iiinformation iiis iicritical iifor iithe iileasing iiprofessional iito iiinquire iiabout
iiwhen iimeeting iia iiprospective iiresident? ii
A. iiThe iisource iiof iithe iilead ii
B. iiThe iiprospect's iiethnicity ii
C. iiThe iiprospect's iibudget iirange ii
D. iiThe iiprospect's iicredit iirating ii- iiCorrect iiAnswers ii-A. iiThe iisource iiof iithe iilead
Which iiis iithe iiBEST iiway iifor iileasing iiprofessionals iito iilearn iiwhat iitheir iicommunity's
iicompeting iiproperties iiare iioffering? ii
A. iiAsk iitheir iiown iicommunity iimanagers. ii
B. iiCall iithe iiproperty iimanagers iiof iicompeting iiproperties. ii
C. iiReview iithe iipromotional iimaterials iiof iicompeting iiproperties. ii
D. iiEngage iiin iimystery iishopping iiat iicompeting iiproperties. ii- iiCorrect iiAnswers ii-D.
iiEngage iiin iimystery iishopping iiat iicompeting iiproperties
An iiemotionally iiappealing iisales iitechnique iitypically iiinvolves iiconnecting iithe iifeatures
iiand iiqualities iiof iithe iiapartment iicommunity iiwith iithe: ii
A. iiSales iigoals iiof iithe iileasing iiprofessional. ii
B. iiNeeds iiand iiinterests iiof iithe iiprospective iiresidents.
C. iiFeedback iiand iipraise iiprovided iiby iicurrent iiresidents. ii
D. iiPersonal iiexperience iiof iithe iicommunity iistaff iimembers. ii- iiCorrect iiAnswers ii-B.
iiNeeds iiand iiinterests iiof iithe iiprospective iiresidents
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